Art Installation
Horn

Art Installation for Jin Ying Yei Tao Pottery Ltd

The work conveys the impression of Luye in an intuitive way. From the ancient aborigines to the Ming and Qing dynasties, the Japanese colonial period, and the Hakka immigrants, the land of Luye has the historical footprints of different groups. Nowadays, pineapple and red oolong tea are the unique agricultural products of the area. In terms of tourism, the annual hot-air balloon is the representative event in Luye. The design team links these different impressions with antlers to symbolize the rebirth and spirit of this land.

Jin Ying Yei Tao Pottery Ltd 2023 Agency Silver Press Kit № 145280

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Horn by Jin Ying Yei Tao Pottery Ltd
Horn by Jin Ying Yei Tao Pottery Ltd

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Art Installation by Jin Ying Yei Tao Pottery Ltd
Art Installation by Jin Ying Yei Tao Pottery Ltd

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Jin Ying Yei Tao Pottery Ltd Horn
Jin Ying Yei Tao Pottery Ltd Horn

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Jin Ying Yei Tao Pottery Ltd Art Installation
Jin Ying Yei Tao Pottery Ltd Art Installation

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Jin Ying Yei Tao Pottery LtdBrand Logo
Jin Ying Yei Tao Pottery LtdBrand Logo

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. Details on photo contributions are located in the Image Credits Section.

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Horn Art Installation Press Releases

Press resources for Horn are offered in several languages: English.


Press Kit
Horn Art Installation Media Articles

Our articles on Horn, prepared for immediate use, are offered in several languages, including Dutch, Italian, Indonesian, Hindi, Spanish, Korean, Japanese, Russian, Chinese (Mandarin), German, French, Portuguese, Turkish, Arabic (Standard) and English.


Unique Properties

Pottery works pursue closed curves and columnar forms to achieve a stable structure with one-piece molding. However, to replicate the antler shape, the design team takes a short branch forward and a long branch backward to create a height difference and reverse spiral symmetry, and the top of the work is open. In addition, because of the importance of symmetry, the design team has to constantly compare and correct during manual production. Creates a work that can resist up to a magnitude 7 earthquake, which is a breakthrough for the team.

Tags

Taitung, Luye, pottery, installation art, tourist landmarks.

Production Technology

The clay and glaze have been fired over 1,200 degrees, and the minerals and metal elements are melted into stable substances. With its hardness, it is safe and will not fade when exposed to the sun or in contact with human skin. Different from other materials, such as steel sculpture, which exhibits metallic rigidity, and painted pieces, which are limited to flat creations, pottery can be appreciated, touched, or sat by people.

Design Challenge

The pottery requires long hours of handcrafting, and humidity control is the primary challenge. To keep the moisture of the clay to avoid cracks, it must be constantly sprinkled with water or wrapped in canvas. Moreover, to ensure the symmetrical look of the antlers and the smoothness of the curves, the craftsmen must constantly confirm the width of the curves and the shape of the antlers. Therefore, the craftsmen who lead and execute the work need to have a tacit understanding and a high degree of patience. Meanwhile. each person's interpretation of aesthetics often requires positive debate.

Project Duration

The project finished in July 2021 in Taiwan.

Operation Flow

The design team has always insisted on innovation. For example, potteries had placed in green areas, parks, walkways, alleyways, and other corners that people can reach every day. The pottery is scratch-resistant, non-toxic, weather-resistant, and colorfast, allowing the public to interact with it and experience a different presentation of 'pottery'. The design team hopes to break the stereotypes of pottery and blend the popular hot air balloon tourism with the local culture (various ethnic groups) and industry (pineapples, red oolong tea) of Luye to show the hidden beauty of Luye Township.

Research

The local government is planning and designing the area around the Luye Township Office in Taitung County, and invites the design team to create a large-scale pottery artwork at the intersection of the new park next to the Luye Township Office. The Public's impression of pottery is that it can only be seen but not touched. Therefore, when planning the work, the design team want visitors to see the Luye beyond the hot air balloon tour and hoped that the scratch-resistant, non-toxic, weather-resistant, and colorfast nature of the work would encourage interaction with it.

Inspiration

The name of Luye Township has many origins. Some say it was taken from a Japanese place name during the Japanese colonial period, while others say it was called 'Luye' because of the deer that inhabited the area a long time ago. The design team creates this project by combining the legend of the deer with the popular hot air balloon event. The auspicious symbolism of the deer rising with the hot air balloon combined with the antler and the upward spinning track is the theme.

Image Credits

Jin Ying Yei Tao Pottery Ltd

Project Overview

Horn Art Installation has been a Silver winner in the Fine Arts and Art Installation Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

 Award Logo
Silver Recognition

Jin Ying Yei Tao Pottery Ltd was recognized with the coveted Silver A' Design Award in 2023, a testament to excellence of their work Horn Art Installation.

DesignPRWire
Jin Ying Yei Tao Pottery Ltd Press Releases

Numerous press releases on Jin Ying Yei Tao Pottery Ltd and their achievements are at your disposal, inviting press members to use them freely in their coverage. Instantly access 1 press releases, available exclusively for journalists.


Introducing "Horn" - A Remarkable Art Installation by Jin Ying Yei Tao Pottery Ltd

A Stunning Pottery Artwork Unveiled in Luye Township, Taitung, Taiwan


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