Annual Report for Laika
The annual report Dorina Nowill is a publication that presents annual results of the foundation's performance, essential for the maintenance of its funders, which allow it to assist blind or with low vision people free of charge. The graphic project developed by Laika sought to bring the reality of the blind to the experience of reading the book, exploring the tactile sensation, as a relief in the printing of the cover, and the points printed in Braille, presenting the reader with aspects of the daily life of blind or with low vision people through Braille reading resources.
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Download Press Kit № 98400 Annual Report for Laika by Ruis Vargas to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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For Dorina Nowill, we offer press releases in multiple languages, including: English.
Ready-to-feature articles on Dorina Nowill are available in these languages: Italian, Dutch, German, Chinese (Mandarin), Hindi, French, Japanese, Russian, Portuguese, Turkish, Arabic (Standard), Indonesian, Korean, English and Spanish, for your convenience.
The annual report is permeated by elements in Braille, which dictate the pace of publication and function as components of interaction with the lay reader, bringing him to experience or know this model of writing. Altogether, the pages permeated by the writing of the blind integrate form - writing - and content - subject -, providing an inclusive meaning to the book. Another relevant detail: the cover has a relief print on the dots, allowing blind people to experience tactile reading.
Annual report, print, editorial, graphic design, branding identity
The cover has a proportional book ear, at full opening, a panoramic view of the use of Braille writing points. Still on the cover, the use of dry relief provides a tactile experience to the reader, offering points of braille writing. The publication was printed in CMYK-scale colors, on offset paper, mainly because it offers the tactile aspect due to its porosity.
The challenge was to develop a publication that, in addition to fulfilling its functional aspects of informing and maintaining the commitment to the governance policy of the Dorina Nowill Foundation, also represented a document that addressed the aspect of the need to include blind or with low vision people.
The project started in February 2019 and finished in May 2019 in Sao Paulo, Brazil.
The annual report is intended to mark the entity's fiscal year and establish guidelines for the following year. In addition to the functional aspect of the publication, its aesthetic and graphic aspect is essential to set the date, give the document a longevity and validate its relevance to the sector. As a supporting document and material, it has another fundamental function: to serve as a presentation of the foundation and to contribute to attract sponsors from medium and large companies.
The Laika method is based on the synergy between linguistic and pictorial skills. Every project begins with the construction of meaning, an affirmation, and the need to design small graphic narratives. Thus, the Dorina Nowill annual report expands upon the detailed and strategic work of building an imaginary universe that represents the culture of the Dorina Nowill brand.
The Dorina Nowill Foundation serves people who are blind or have low vision. Braille writing is incorporated into the daily life of this community. For the design of its annual report, Laika started from this premise and used the points of writing, both in tactile and visual aspects, to compose the graphic identity of this publication. In this way, the points form phrases throughout the publication, in parallel with the graphical writing, composing textures that refer to the foundation's brand.
Laika Design
Dorina Nowill Annual Report has been a Silver winner in the Print and Published Media Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Ruis Vargas was recognized with the coveted Silver A' Design Award in 2020, a testament to excellence of their work Dorina Nowill Annual Report.
We provide a series of press releases on Ruis Vargas that journalists and press members can freely incorporate into their narratives. Instantly access 7 press releases, available exclusively for journalists.
Laika's annual report for the Dorina Nowill Foundation, designed by Ruis Vargas, integrates Braille writing into a visually striking graphic identity, offering an inclusive reading experience. The report was completed in Sao Paulo, Brazil, from February to May 2019.
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