Skincare for Fairy Fox
Welcome to an adventurous journey towards the sense of nature. Feel the mystique surrounding these skincare products. The design nods to the bond between Mother Nature and her children, while the high quality materials lend a tactile feel and a lasting impression. Competition mapping and trends analysis led to the discovery of opportunity spaces that aligned with the client's vision and strategy, leading to modern, minimal and warm packaging.
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Download Press Kit № 107898 Skincare for Fairy Fox by Antonia Skaraki to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Press releases for Fairy Fox are now accessible in these languages: English.
Ready for your features: articles on Fairy Fox in various languages, including Italian, French, Dutch, English, Korean, Indonesian, Japanese, Russian, Chinese (Mandarin), Spanish, Portuguese, Hindi, German, Turkish and Arabic (Standard).
Feel the fairy-tale mystery surrounding these skincare products. The design reveals the bond between Mother Nature and her children, while the high quality materials lend a tactile feel and a lasting impression. Exceptional details imply high quality of the products. At the same time, it is easy for the average consumer to remember the product line and to recognize it at all points of sale. Packaging that gives rise to a range full of elegance and expressiveness. The final design strayed away from having traditional labels. Instead, it focused on simplicity, minimalism and warmth.
baby, care, child, cream, fairy, fox, product, health, skincare
Environmentally friendly. Plastic containers with PVC labels.
The brief was to create clean, fresh and minimal packaging with a touch of sophistication that would reflect the purity of the brand’s nature and express its core message, while also being friendly and welcoming at the same time, conveying the message of caring. Of course, the packaging should also reflect the brand story and all those values that it represents. And could you think of a better way to visualize it than a nod to our fox, the Fairy Fox, depicted with simplicity, bold and strong typography, and inviting warmth?
The project started in February 2016 in Athens, Greece, and finished in June 2020 in Athens, Greece.
The packaging managed to turn consumers into adventurous travellers to the magic land of Mother Earth and the Fairy Fox heroine. A part of the brand story and USPs of the product were added on the lateral sides of the packaging, inviting the consumer not only to examine the product, but also to establish a communication between him or her and the brand.
A thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to lead to a design concept.
Inspired by The Little Prince and the heart-warming messages of the wise fox in this enchanting fable of childhood years, the Fairy Fox brand ensures a Healthy Ever After ending to all skincare issues. Fairy Fox is a magical and mystical creature, famed for its kind-hearted nature and its vibrant personality, that comes to the rescue whenever need be, with purely natural skincare products made with lovingly handcrafted energy to nourish everyone’s skin from head to toe! The environmental protection and sustainability trend, as well as the healthy lifestyle concept, were also sources of inspiration.
Image #1: Illustrator Andreas Deskas, Hare, 2017 Image #2: Illustrator Andreas Deskas, Sheep, 2017 Image #3: Illustrator Andreas Deskas, Lizard, 2017 Image #4: Illustrator Andreas Deskas, Frog, 2017 Image #5: Illustrator Andreas Deskas, Squirrel, 2017 Image #6: Illustrator Andreas Deskas, Deer, 2017 Image #7: Illustrator Andreas Deskas, Turtle, 2017
Fairy Fox Skincare has been a Silver winner in the Packaging Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Antonia Skaraki was recognized with the coveted Silver A' Design Award in 2021, a testament to excellence of their work Fairy Fox Skincare .
Numerous press releases on Antonia Skaraki and their achievements are at your disposal, inviting press members to use them freely in their coverage. Instantly access 23 press releases, available exclusively for journalists.
Antonia Skaraki Unveils Fairy Fox, a Skincare Brand Inspired by The Little Prince, Awarded Silver in A' Packaging Design Award 2021
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