Permanent Media Installation for CBRE GmbH
The DC Tower 1 is Austria's highest building and provides an outstanding welcome gesture. A webcam at the roof continuously collects photos, over time creating an image-pool. These captured moments are arranged in real-time into vivid time-slice montages. It's all about cherishing every single moment. Sensors deliver position tracking, enabling people to influence the layouts. The LED wall in the foyer celebrates both: the location and every moment at it. Additionally it provides dialogue between the people and the building itself through interactivity.
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Availability alert: Press releases for DC Tower - Top of Austria in languages including English.
Translations of DC Tower - Top of Austria are ready for you in an array of languages: Permanent Media Installation EN, Permanente Media-Installasie AF, Instalimi I Përhershëm I Mediave SQ, ቋሚ የሚዲያ መጫኛ AM, التثبيت الدائم للوسائط AR, Մշտական մեդիա Տեղադրումը HY, Daimi Media Quraşdırılması AZ, Hedabideen Instalazio Iraunkor Bat EU, Пастаянная Медыяінсталяцыя BE, স্থায়ী মিডিয়া ইনস্টলেশন BN, Stalna Medijska Instalacija BS, Постоянната Медийна Инсталация BG, အမြဲတမ်း မီဒီယာ တပ်ဆင်ခြင်း MY, La Instal·lació Permanent De Mitjans CA, Ang Permanenteng Pag-Instalar Sa Media CEB, Kukhazikitsa Kosatha Kwa Media NY, 永久媒體裝置 ZY, 永久媒体装置 ZH, L'installazione Di Media Permanente CO, Stalna Medijska Instalacija HR, Permanentní Instalace Médií CS, Permanent Medieinstallation DA, Permanente Media-Installatie NL, Konstanta Amaskomunikila Instalado EO, Püsimeediumiinstallatsioon ET, Pysyvä Media-Asennus FI, L’Installation Multimédia Permanente FR, ’ Ann An Stàladh Meadhanan Maireannach GD, A Instalación Permanente De Medios GL, მუდმივი მედია ინსტალაცია KA, Die Permanente Medieninstallation DE, Η Μόνιμη Εγκατάσταση Μέσων EL, કાયમી મીડિયા ઇન્સ્ટોલેશન GU, Enstalasyon Medya Pèmanan HT, Shigarwar Kafofin Watsa Labarai Na Dindindin HA, ʻo Ka Hoʻokomo ʻana I Ka Media Paʻa HAW, התקנת מדיה קבועה HE, स्थायी मीडिया इंस्टालेशन HI, Mus Tas Li Media Installation HMN, Az Állandó Médiainstalláció HU, Varanleg Uppsetning Fjölmiðla IS, Ntinye Mgbasa Ozi Na-Adịgide Adịgide IG, Instalasi Media Permanen ID, Suiteáil Buan Meáin GA, L'installazione Multimediale Permanente IT, 常設メディアインスタレーションは JA, Instalasi Media Permanen JV, ಶಾಶ್ವತ ಮಾಧ್ಯಮ ಸ್ಥಾಪನೆಯು KN, Тұрақты Медиа Орнату KK, ការដំឡើងប្រព័ន្ធផ្សព្វផ្សាយអចិន្រ្តៃយ៍ KM, Kwishyiriraho Itangazamakuru Rihoraho RW, 영구 미디어 설치는 KO, Sazkirina Medyayê Ya Daîmî KU, Туруктуу Медиа Орнотуу KY, ການຕິດຕັ້ງສື່ແບບຖາວອນ LO, Institutio Instrumentorum Permanentium LA, Pastāvīga Mediju Instalācija LV, Nuolatinės Medijos Instaliacija LT, Permanent Medieninstallatioun LB, Постојана Медиумска Инсталација MK, Fametrahana Haino Aman-Jery Maharitra MG, Pemasangan Media Kekal MS, സ്ഥിരമായ മീഡിയ ഇൻസ്റ്റാളേഷൻ ML, Installazzjoni Permanenti Tal-Midja MT, Te Whakaurunga Pāpāho Tuturu MI, कायमस्वरूपी माध्यम स्थापना MR, Байнгын Медиа Суурилуулалт MN, स्थायी मिडिया स्थापना NE, Permanent Medieinstallasjon NO, ସ୍ଥାୟୀ ମିଡିଆ ସ୍ଥାପନ OR, د دایمي رسنیو نصب کول PS, نصب مدیا دائمی FA, Stała Instalacja Medialna PL, A Instalação De Mídia Permanente PT, ਸਥਾਈ ਮੀਡੀਆ ਸਥਾਪਨਾ PA, Instalarea Media Permanentă RO, Постоянная Медиаинсталляция RU, Fa'apipi'i Fa'asalalau Tumau SM, Стална Медијска Инсталација SR, Kugadzika Midhiya Kwechigarire SN, مستقل ميڊيا جي تنصيب SD, ස්ථිර මාධ්ය ස්ථාපනය SI, Permanentná Inštalácia Médií SK, Stalna Medijska Postavitev SL, Rakibaadda Warbaahinta Joogtada Ah SO, Ho Kenya Mecha Ea Litaba Ka Ho Sa Feleng ST, La Instalación De Medios Permanentes ES, Pamasangan Média Permanén SU, Usanidi Wa Kudumu Wa Media SW, Permanent Mediainstallation SV, Ang Permanenteng Media Installation TL, Монтажи Медиати Доимй TG, நிரந்தர ஊடக நிறுவல் TA, Даими Медиа Урнаштыру TT, శాశ్వత మీడియా సంస్థాపన TE, การติดตั้งสื่อถาวร TH, Kalıcı Medya Enstalasyonu TR, Hemişelik Media Gurnamak TK, Постійна Медіа-Інсталяція UK, مستقل میڈیا کی تنصیب UR, مەڭگۈلۈك مېدىيا ئورنىتىش UG, Doimiy Media O'rnatish UZ, Cài Đặt Phương Tiện Truyền Thông Vĩnh Viễn VI, Gosod Cyfryngau Parhaol CY, Permaninte Media Ynstallaasje FY, Ufakelo Lwemidiya Esisigxina XH, שטענדיק מידיאַ ייַנמאָנטירונג YI, Yẹ Media Fifi Sori YO, Ukufakwa Kwemidiya Okungapheli ZU, expanding accessibility.
Our DC Tower - Top of Austria articles are prepped and available in these languages: French, Portuguese, Spanish, English, Dutch, German, Hindi, Korean, Indonesian, Japanese, Russian, Chinese (Mandarin), Italian, Turkish and Arabic (Standard), ready for your use.
Photos are captured and collected from the tower's roof every 5 minutes, every one representing the location and the uniqueness of every moment alike. 60 floors below a huge LED wall displays time-sliced photo montages in real time. The application seamlessly switches between different layouts, one time showing slices of the last 24 hours, another time packing moments from the last 12 weeks into one image. The dialogue between people within the tower is extended by sensors that enable the application to react to presence and motion of them. This way, the tower itself engages in a vivid dialog with them.
Responsive Art, Digital Art, Digital Staging, Digital Brand Communication, Media Installation
On the roofs antenna a weatherproof high-resolution webcam was mounted that is connected to a media server in the basement of the tower. This server collects a huge pool of images of weeks and months, that are then delivered to the real time application that feeds the 10,5 by 5 meter LED wall in the middle of the foyer. Two LiDAR laser range sensors were mounted in two corners of the foyer to provide ideal position tracking of people in the relevant space. The collected tracking data is used by the application to make all time-slice montages actively react to the presence of people in several different ways.
The uniqueness of the location of the tower needed to be present in the design as well as the uniqueness of the tower itself. Additionally, it was important to emphasize the human aspect of the tower community, the dialog between all people inside the building. The last important aspect was the presence of all special moments, from now till months in the past. The final appearance of the installation provides familiarity and the feeling of home and on the other hand appears always new and unique. Every five minutes the LED wall shows content in a way that has never been seen before.
The project launched in August 2020 in Vienna, Austria in the DC Tower 1 and will be a permanent media installation.
The media installation runs fully self controlled and automated, due to automatic shut-down and start-up routines. The interaction or responsiveness of the installation is provided by both laser range sensors, whose combined tracking data is constantly fed into and processed by the digital installation.
The technical research for this project/design was based on the speciality and experience of several team members and covered evaluation and long-time testing of both, the webcam as well as the sensors. Based on the learnings of the research blended into the final technical concept.
Vienna's DC Tower 1 is Austria's highest building. The business tower provides a work place for many people that enter on the ground floor and never feel the uniqueness of the location. Tower management wanted to offer an outstanding welcome gesture which fits the brand. The interactive media installation emphasizes the uniqueness of the tower as well as the power of the moment. Every moment is unique and worth noting. The LED wall in the foyer presents a celebration of both: the location and every moment at it. Additionally it provides dialogue between the people and the building itself through interactivity.
Photo / Video / Sound: Eyup Kus
DC Tower - Top of Austria Permanent Media Installation has been a Bronze winner in the Fine Arts and Art Installation Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Responsive Spaces was recognized with the coveted Bronze A' Design Award in 2021, a testament to excellence of their work DC Tower - Top of Austria Permanent Media Installation.
Media members, dive into our press releases on Responsive Spaces's work, ready for you to use and enhance your journalistic content. Instantly access 5 press releases, available exclusively for journalists.
Vienna, Austria - August 2020: Responsive Spaces introduces a groundbreaking permanent media installation at the DC Tower 1, Austria's tallest building, celebrating the uniqueness of every moment and the dialogue between people and the iconic tower.
Find inspiration and award-winning creativity within the Responsive Spaces Newsroom.
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