Chinese Zodiac
Typography for YiQi Hanzi
The Chinese Zodiac typography includes 12 characters. Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, Dog, Pig. It combines Chinese calligraphy and Chinese traditional watercolor drawing. With design thinking, it breaks the original calligraphy forms and adds creative drawings to it harmoniously to show the meaning of each character within itself. Chinese characters always look like complicated drawings to people who don't know Chinese. The purpose of this project is to make the Chinese characters understandable to everyone to spread Chinese culture.
Download Press Kit № 111181
Download Press Kit № 111181 Typography for YiQi Hanzi by Mengyu Cao to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Chinese Zodiac by Mengyu Cao
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Typography by Mengyu Cao
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Mengyu Cao Chinese Zodiac
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Mengyu Cao Typography
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Mengyu Cao Designer Portrait Photo
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YiQi HanziBrand Logo
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Chinese Zodiac Typography Press Releases
Our Chinese Zodiac press releases are ready in languages: English, for your convenience.
Chinese Zodiac Typography Translations
Our Chinese Zodiac translations are now available in a wide range of languages: Typography EN, Tipografie AF, Tipografi SQ, ታይፕግራፊ AM, الطباعة AR, Տպագրություն HY, Tipografia EU, Tipoqrafiya AZ, টাইপোগ্রাফি BN, Тыпаграфіка BE, Tipografija BS, Типография BG, စာစီစာရိုက် MY, Tipografia CA, Typography CEB, Typography NY, 版式 ZY, 版式 ZH, Tipografia CO, Tipografija HR, Typografie CS, Typografi DA, Typografie NL, Tipografio EO, Tüpograafia ET, Typografia FI, Typographie FR, Clò-Sgrìobhaidh GD, Tipografía GL, ტიპოგრაფია KA, Typografie DE, Τυπογραφία EL, ટાઇપોગ્રાફી GU, Tipografi HT, Typography HA, Kiʻi Kiʻi HAW, טיפוגרפיה HE, टाइपोग्राफी HI, Typography HMN, Tipográfia HU, Leturfræði IS, Typography IG, Tipografi ID, Clóghrafaíocht GA, Tipografia IT, タイポグラフィ JA, Tipografi JV, ಮುದ್ರಣಕಲೆ KN, Типография KK, អក្សរសិល្ប៍ KM, Imyandikire RW, 타이포그래피 KO, Tîpografiya KU, Типография KY, Typography LO, Typographia LA, Tipogrāfija LV, Tipografija LT, Typographie LB, Типографија MK, Typography MG, Tipografi MS, ടൈപ്പോഗ്രാഫി ML, Tipografija MT, Ko Te Tuhi Tuhi MI, टायपोग्राफी MR, Типографи MN, टाइपोग्राफी NE, Typografi NO, ଟାଇପୋଗ୍ରାଫି OR, ټایپوګرافي PS, تایپوگرافی FA, Typografia PL, Tipografia PT, ਟਾਈਪੋਗ੍ਰਾਫੀ PA, Tipografia RO, Типография RU, Fa'ailoga SM, Типографија SR, Typography SN, ٽائپوگرافي SD, Typography SI, Typografia SK, Tipografija SL, Typography SO, Typography ST, Tipografía ES, Tipografi SU, Uchapaji SW, Typografi SV, Typography TL, Типография TG, அச்சுக்கலை TA, Типография TT, టైపోగ్రఫీ TE, วิชาการพิมพ์ TH, Tipografi TR, Tipografiýa TK, Типографіка UK, نوع ٹائپ UR, مەتبەئە UG, Tipografiya UZ, Kiểu Chữ VI, Teipograffeg CY, Typografy FY, Uchwethezo XH, טיפּאָגראַפי YI, Typography YO, I-Typography ZU, for global reach.
Chinese Zodiac Typography Media Articles
Ready for your features: articles on Chinese Zodiac in various languages, including English, Italian, French, Spanish, Portuguese, Korean, Indonesian, Japanese, Russian, Chinese (Mandarin), Turkish, Arabic (Standard), Dutch, German and Hindi.
Unique Properties
The Chinese Zodiac project combines Chinese calligraphy and watercolor drawing to present each character with its meaning. With design thinking, it breaks the traditional Chinese calligraphy forms and adds creative drawings to it harmoniously to show the meaning of each character. Chinese characters always look like complicated drawings to people who don't know Chinese.This project is aimed to make it understandable to everyone to spread Chinese culture. The 12 Chinese zodiac includes Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, Dog, Pig.
Tags
graphic design, Typography, creative drawing, Chinese Zodiac, Chinese culture, calligraphy, watercolor drawing, poster, posters
Production Technology
Chinese traditional calligraphy, Chinese traditional watercolor drawing
Design Challenge
Ideation is the hardest part of this project. How to merge animals form into the characters harmoniously that makes the most sense. It shouldn't break the traditional beauty of Chinese calligraphy. And it should enhance the beauty to show the meaning of the character in a fun way.
Project Duration
This project started in January 2020 in San Francisco and finished in August.
Operation Flow
This typography set can be used as physical or digital posters to promote Chinese culture. People can understand the meaning of each Chinese character when seeing the typography only without reading the description.
Research
Researched on Chinese calligraphy form of beatuy, Chinese traditional watercolor techniques, and culture behind Chinese Zodiac.
Inspiration
At the beginning of my design journey, I learned a lot of Chinese traditional culture. I was taught to have the mission to deliver valuable Chinese traditional cultures to the modern world, to enhance and spread it to the nation and the world. I also found out there were not many creative creations around Chinese calligraphy compare to English lettering. I want to use my ability to design and drawing to explore more possibilities of the traditional assets, Chinese characters.
Project Overview
Chinese Zodiac Typography has been a Iron winner in the Graphics, Illustration and Visual Communication Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Image Credits
For design images and photos please credit Mengyu Cao.
Iron Recognition
Mengyu Cao was recognized with the coveted Iron A' Design Award in 2021, a testament to excellence of their work Chinese Zodiac Typography.
Mengyu Cao Press Releases
Numerous press releases on Mengyu Cao and their achievements are at your disposal, inviting press members to use them freely in their coverage. Immediate access is granted to 2 press releases for all journalists.
Chinese Zodiac Typography: A Fusion of Calligraphy and Watercolor
Mengyu Cao's Chinese Zodiac Typography Project
Mengyu Cao Newsroom
Mengyu Cao Newsroom is your gateway to exploring acclaimed design and award-winning works.
