Roger That Inspirationlabs
Corporate Identity for Rebrandt
Suicide is the first cause of death among young people in the Netherlands. Rogier Hulst, a valued colleague, and friend of the design team passed away much too young. His mother founded Roger That to offer other young people the opportunity to receive shelter, a listening ear, and coaching. As a young designer, Rogier had a unique logo. Since Roger That originated from the death of Rogier Hulst, the agency wanted the design to stem from his design. Based on the typical logo of Rogier van Hulst, the designer made a system that represents the multi-coloreds and diversity of the youngsters.
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Rogier That Inspirationlabs by Ruud Winder
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Corporate Identity by Ruud Winder
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Ruud Winder Rogier That Inspirationlabs
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Ruud Winder Corporate Identity
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Ruud Winder Design Team Photo
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Rebrandt Brand Logo
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Ruud Winder Corporate Logo
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Roger That Inspirationlabs Corporate Identity Press Releases
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Roger That Inspirationlabs Corporate Identity Media Articles
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Unique Properties
Based on the typical R-logo of Rogier van Hulst, the designer made a block system that represents the multi-colouredness and diversity of the youngsters. Which way are you going? What movement is expected of you? The flexibility of the blocks stands for the freedom of moving, a message to all the (young) people; feel free to move to any direction.
Tags
Rogier van Hulst, branding, Roger That, Inspiratielab
Production Technology
For the corporate identity is printwork made, and also streetart and digital materials.
Design Challenge
To keep the design of Rogier van Hulst alive in this new identity.
Project Duration
2 months
Inspiration
Suicide is the number 1 cause of death among young people in the Netherlands. Rogier Hulst, valued colleague and friend of the design team, passed away much too young. His mother founded 'Roger That' to offer other young people the opportunity to receive shelter, a listening ear and coaching. As a young designer, Rogier had a unique logo. Since Roger That originated from the death of Rogier Hulst, the agency wanted the design to stem from his design.
Image Credits
2023 Ruud Winder - Rebrandt
Project Overview
Roger That Inspirationlabs Corporate Identity has been a Iron winner in the Graphics, Illustration and Visual Communication Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Iron Recognition
Ruud Winder was recognized with the coveted Iron A' Design Award in 2023, a testament to excellence of their work Roger That Inspirationlabs Corporate Identity.
Ruud Winder Press Releases
We provide a series of press releases on Ruud Winder that journalists and press members can freely incorporate into their narratives. Immediate access is granted to 5 press releases for all journalists.
Roger That Inspirationlabs Unveils Unique Corporate Identity Designed by Ruud Winder
Roger That Inspirationlabs, a design agency, unveils a new corporate identity designed by Ruud Winder, paying tribute to the late Rogier van Hulst and addressing the issue of youth suicide in the Netherlands.
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