Fruity Ice Lolly
Daity

Fruity Ice Lolly for Zarrin Ghazal Co. - DAITY Ice cream

The design is created in a modern and vibrant pop-art style. The use of sharp, summer-inspired colors combined with large, legible typography is a key feature of this design, ensuring quick information delivery to the audience. The selected colors are based on the flavors of the products, creating visual appeal for children, a sense of fun for teenagers, and conveying quality and health for adults.

Mohsen Koofiani 2025 Professional Bronze Press Kit № 170509

Download Press Kit № 170509

Download Press Kit № 170509 Fruity Ice Lolly for Zarrin Ghazal Co. - DAITY Ice cream by Mohsen Koofiani to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Daity by Mohsen Koofiani
Daity by Mohsen Koofiani

Download 1800 Pixels JPEG Image.

Maximize the potential of this 1800-pixel image: at 300 DPI, it delivers exceptional detail up to 6 inches, while at 150 DPI, it offers clarity for prints up to 12 inches. With press accreditation, enjoy watermark-free, high-res downloads. Low-res images are available immediately for all. Image Credits Section holds all necessary photo accreditation details.

Fruity Ice Lolly by Mohsen Koofiani
Fruity Ice Lolly by Mohsen Koofiani

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. High-res images, watermark-free, are yours with press accreditation; or grab a low-res copy now, no wait required. Image attributions can be found in the Image Credits Section.

Mohsen Koofiani Daity
Mohsen Koofiani Daity

Download 1800 Pixels JPEG Image.

The 1800-pixel image is crafted for flexibility in print sizes—crisp and detailed at up to 6 inches with 300 DPI, and maintains its clarity at up to 12 inches when set to 150 DPI. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. Consult the Image Credits Section for information on photo credits.

Mohsen Koofiani Fruity Ice Lolly
Mohsen Koofiani Fruity Ice Lolly

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. Details on photo contributions are located in the Image Credits Section.

Mohsen Koofiani Designer Portrait Photo
Mohsen Koofiani Designer Portrait Photo

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. With press accreditation, enjoy watermark-free, high-res downloads. Low-res images are available immediately for all. For photo credit information, refer to the Image Credits Section.

Zarrin Ghazal Co    DAITY Ice creamBrand Logo
Zarrin Ghazal Co DAITY Ice creamBrand Logo

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. For photo credit information, refer to the Image Credits Section.

Design Interviews
Mohsen Koofiani Interview

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Design Newswire
Daity Fruity Ice Lolly Press Releases

Our Daity press releases are ready in languages: English, for your convenience.


Unique Properties

This colorful, purposeful packaging targets young people, kids, and families. Blueberry evokes freshness, blackberry luxury, orange energy, and mixed fruits variety. Its clear text and colors offer a summery, enjoyable vibe, building trust. Blending pop art and modern design, it features bright colors, playful fonts, and fruity images for a cheerful, youth-friendly look. Simple yet striking, it balances appeal and info, standing out on shelves to draw in buyers with fun, freshness, and quality.

Tags

Ice cream, Flow pack, Water ice, Daity ice cream, Sorbet, fruity water ice, Pop art

Production Technology

In this packaging, the designer has created a playful, large, and energetic font with a glossy or metallic finish, fostering a fun interaction, especially for children and teenagers. The design leverages the primary colors of fruits to align with the product's main objective, while the influence of pop art and modern graphic design is clearly evident and well-executed in this creation.

Design Challenge

Diverse tastes across different markets, simultaneously appealing to children, teenagers, and parents, intense competition in the ice pop market, predicting consumer reactions, and capturing attention in a crowded environment these challenges have not only contributed to improving the product but have also resulted in a packaging design that is both aesthetically pleasing and purposeful. This has led to a balance between creativity and functionality.

Project Duration

The project started in September 2024 and finished in February 2025 in Shiraz, Iran.

Operation Flow

This packaging engages its audience on multiple levels: visually, with striking colors and imagery; emotionally, by sparking joy and freshness; practically, by standing out among competitors; and cognitively, by tying flavors to the design. Its goal is to grab attention fast, create a positive vibe, and drive purchases, especially among youth, kids, and families. The smart design showcases the designer's keen insight into consumer needs and behaviors.

Research

Extensive research on the market, psychological, behavioral, cultural, flavor-visual, branding, and retail underpins this packaging design. Combining quantitative data (sales, surveys) and qualitative insights (focus groups, observations), the designer crafted an appealing, audience-aligned product. The emphasis on colors, imagery, and psychology reflects deep precision. The result: effective, engaging packaging that strengthens brand identity.

Inspiration

The designer of this packaging drew inspiration from the pop art style, modern art, and posters of the 60s and 70s to evoke a sense of fun, freshness, and enjoyment. The designer aimed to establish a direct connection to the summer season by using the primary colors of fruits, bringing the design closer to the product's core essence. This approach not only generates energy, vitality, and confidence in the product's quality but also conveys the design's inspirations drawn from nature.

Image Credits

Creator and design Mohsen Koofiani

Project Overview

Daity Fruity Ice Lolly has been a Bronze winner in the Packaging Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Mohsen Koofiani Designer Portrait Photo Award Logo
Bronze Recognition

Mohsen Koofiani was recognized with the coveted Bronze A' Design Award in 2025, a testament to excellence of their work Daity Fruity Ice Lolly.

DesignPRWire
Mohsen Koofiani Press Releases

Attention press members and journalists: We offer a collection of press releases on Mohsen Koofiani and their notable work, available for your unrestricted use. Unlock 11 press releases now, directly accessible to journalists.


Daity Fruity Ice Lolly Packaging Wins Bronze at 2025 A' Design Award for Vibrant Pop Art-Inspired Design

Mohsen Koofiani's Daity Fruity Ice Lolly packaging, inspired by pop art and the vibrant posters of the 60s and 70s, has been awarded the Bronze A' Packaging Design Award for 2025. Developed in Shiraz, Iran, between September 2024 and February 2025, the design stands out for its bold colors, playful fonts, and youth-focused appeal, setting a new standard in food packaging.


Mohsen Koofiani Designer Portrait Photo
Mohsen Koofiani Newsroom

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