Ghaffari

Packaging Redesign for Ghaffari Chemical Industries Corp.

This result is a minimalistic yet powerful visual language that bridges corporate gravity with approachability. This systematic approach resolved fragmented branding challenges and delivered a future-proof roadmap, enabling seamless scalability across markets and media. By balancing audacity with restraint, Ghaffari Co. now stands as a beacon of innovation, proving that simplicity, when strategically executed, can drive profound resonance.

Download Press Kit № 171092

Download Press Kit № 171092 Packaging Redesign for Ghaffari Chemical Industries Corp. by Wallrus Design Studio to access high-res images, essential texts, translations, and exclusive interviews—all in one.

Available Now for Your Next Story

At communication|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.

Please Note:

• Credit the work's creator and/or photographer.
• Mention communication|newsroom as your source.
• Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.

Let’s Collaborate: Your stories matter. communication|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.

Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.

Ghaffari by Wallrus Design Studio

Download 1800 Pixels JPEG Image.

Packaging Redesign by Wallrus Design Studio

Download 1800 Pixels JPEG Image.

Wallrus Design Studio Ghaffari

Download 1800 Pixels JPEG Image.

Wallrus Design Studio Packaging Redesign

Download 1800 Pixels JPEG Image.

Ghaffari Chemical Industries Corp Brand Logo

Download 1800 Pixels JPEG Image.

Unique Properties

This strategic clarity cascaded into a complete packaging redesign, where extraneous elements were stripped away to amplify the essentials. Bold typography and a vibrant proprietary color palette became the hallmark of recognition, ensuring instant shelf impact and consumer connection. To reflect Ghaffari's industry stature, we scaled their identity through monumental exhibition designs, employing oversized elements, and commanding typography to dominate spatial narratives while retaining elegance.

Tags

Re-Branding, Re-design

Production Technology

IML Labels.

Design Challenge

Minimal design method.

Project Duration

The project started in April 2024 in Tehran and finished in January 2025 in Tehran.

Operation Flow

This design effortlessly connects with its audience, creating an intuitive and engaging experience that resonates deeply. Its thoughtful aesthetics and user-centric approach not only captivate users but also inspire professionals to embrace and integrate the product into their workflows. By seamlessly blending functionality with visual appeal, it encourages experts to explore its potential and leverage its innovative features to achieve their goals.

Research

Same Products and same rebranding process.

Inspiration

In redefining the visual and strategic identity of Ghaffari Co., our multidisciplinary team embarked on a transformative journey to harmonize the brand's legacy with its future ambitions. We created a holistic solution rooted in clarity, scalability, and bold simplicity by dissecting challenges across strategic layers, product portfolio architectures, and naming systems. The project began with a critical refresh of the brand's DNA, meticulously aligning it with the Ghaffari Co.'s core values to establish a resilient foundation.

Image Credits

All images made with Cinema 4D in our studio.

Project Overview

Ghaffari Packaging Redesign has been a Silver winner in the Packaging Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Silver Recognition

Wallrus Design Studio was recognized with the coveted Silver A' Design Award in 2025, a testament to excellence of their work Ghaffari Packaging Redesign.

Wallrus Design Studio Press Releases

Numerous press releases on Wallrus Design Studio and their achievements are at your disposal, inviting press members to use them freely in their coverage. Available now: 6 press releases ready for immediate access by journalists.

Wallrus Design Studio Newsroom

Wallrus Design Studio Newsroom is your gateway to exploring acclaimed design and award-winning works.