Packaging Design for Heinberg Co.
The design of Heinberg energy drink products is a blend of aesthetics and a unique sensation that conveys freshness and an experiential feel to its audience. This design effectively communicates the brand's philosophy, which combines authenticity and quality, to its consumers. Heineberg has skillfully reflected its brand identity through a visually and sensorially distinct experience, solidifying its position in the energy drink market.
Download Press Kit № 171099
Download Press Kit № 171099 Packaging Design for Heinberg Co. by Wallrus Design Studio to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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This design is not only visually appealing but also functional and sustainable, aiming to create a unique experience for the consumer. Hienberg is a premium drink that combines authentic flavors with high quality, and its packaging reflects these values.
Label Shrink, Energy Drink
Label Shrink
To further protect the product, the packaging includes a UV-protective layer that shields the beverage from sunlight.
The project started in March 2023 in Tehran and finished in September 2024 in Tehran.
The packaging features minimalist designs of mountains and waterfalls, evoking a sense of calm and authenticity. These designs are created with soft, flowing lines to align with the Hienberg brand.
The bottle is designed to fit comfortably in hand and is easy to carry. The screw-top lid prevents leaks
Hienberg means "majestic mountain", and this name has inspired our packaging design. Our goal was to convey a sense of authenticity, strength, and nature to the consumer.
Photographer: Iman Alemozaffar
Heinberg Packaging Design has been a Iron winner in the Packaging Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Wallrus Design Studio was recognized with the coveted Iron A' Design Award in 2025, a testament to excellence of their work Heinberg Packaging Design.
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