Interdependence

Poster Design for SongHaitao

On the Theoretical Thinking Concerning the Interdependence of Mankind and the Nature.Person and the natural environment are be interdependent, mutual effect, the unity of opposites entirety.Coronavirus has spread to the world and caused certain panic. This print advertisement which represents the relationship between the outbreak of coronavirus and the consumption of wild animal. In this way, the advertisement conveys the important idea that protecting wild animals is protecting human beings.

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Interdependence by Haitao Song

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Poster Design by Haitao Song

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Haitao Song Interdependence

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Interdependence Poster Design Press Releases

Explore press materials for Interdependence , available in languages such as English.

Interdependence Poster Design Media Articles

Our articles on Interdependence , prepared for immediate use, are offered in several languages, including English, Italian, German, French, Portuguese, Spanish, Chinese (Mandarin), Dutch, Turkish, Arabic (Standard), Korean, Indonesian, Japanese, Russian and Hindi.

Unique Properties

This print advertisement aims to raise people’s attention on the wildlife protection with describing the relationship between coronavirus and eaten wildlife. It depicts two kinds of wild animals, bat and pangolin, and the human’s infected lungs lying on the dinner plate, which represents the relationship between the outbreak of coronavirus and the consumption of wild animal. In this way, the advertisement conveys the important idea that protecting wild animals is protecting human beings.

Tags

Protecting Wildlife, Coronavirus, Public service advertisement, 2019-nCoV, Interdependence, lung, bat, pangolin

Production Technology

In this advertisement, the left side of the plate is a dead wild animal waiting to be eaten, while the right side of the plate is an infected human lung with coronavirus shape inside. The blood of the deal wild animal spreads to form the shape of the infected lungs, and the vessels of the lung is connected with the dead wild animal, indicating the relationship between eating wild animal and being infected with coronavirus. The vessels of the lung is designed in the shape of tree branches, which represents the nature and the human belong to the same community of shared destiny.

Design Challenge

I hope the final design is creative as well as intuitive and enlightening.

Project Duration

The project started in Guangzhou in January 2020 and finished in February 2020 .

Operation Flow

When people see this advertisement, they can intuitively understand the meaning behind it, and know the importance of protecting wild animals.

Research

Through studying tons of medical papers, media reports, and social medias, it seems that the public concerns about the correlation between bat, pangolin, and the coronavirus. Thus, this advertisement is designed with these two wild animals as symbols.

Inspiration

Coronavirus has spread to the world and caused certain panic among people. Some researchers pointed out that wild animals could be the source of the coronavirus.

Image Credits

Image #1: Song HaiTao, Symbiosis Poster, 2020 Image #2: Song HaiTao, Symbiosis Social Media Poster , 2020 Image #3: Song HaiTao, Symbiosis Poster Making of, 2020 Image #4: Song HaiTao, Symbiosis Poster Environment, 2020 Image #5: Song HaiTao, Symbiosis Poster Environment, 2020

Project Overview

Interdependence Poster Design has been a Iron winner in the Social Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Iron Recognition

Haitao Song was recognized with the coveted Iron A' Design Award in 2020, a testament to excellence of their work Interdependence Poster Design.

Haitao Song Press Releases

Attention press members and journalists: We offer a collection of press releases on Haitao Song and their notable work, available for your unrestricted use. 1 press releases are now available for immediate access by journalists.

Interdependence: A Powerful Poster Design by Haitao Song Raises Awareness on Wildlife Protection and Coronavirus

Haitao Song's "Interdependence" poster design, completed in February 2020 in Guangzhou, China, serves as a thought-provoking public service advertisement, shedding light on the critical relationship between wildlife protection and the outbreak of coronavirus.

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