Nikasi
White Beer Packaging for Tsingtao Brewery Co., Ltd.
This unique Chinese beer which represents Tsingtao beer, Nikasi successfully attracts the jurors' attention not only by the elegant label design but also stands out with a different carved bottle. The thickness of a beer bottle is quite limited. The designer carved the bottle with an incredible patient and pleasing aesthetic, then made this ancient Sumer Wine Goddess,who is first goddess of brewery in human history, reborn vividly in this brand new high-end Chinese beer.
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Nikasi by TIGER PAN
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White Beer Packaging by TIGER PAN
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TIGER PAN Nikasi
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TIGER PAN White Beer Packaging
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Tsingtao Brewery Co Ltd Brand Logo
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Nikasi White Beer Packaging Press Releases
For Nikasi, we offer press releases in multiple languages, including: English.
Nikasi White Beer Packaging Media Articles
Ready-to-feature articles on Nikasi are available in these languages: Hindi, Russian, Turkish, Arabic (Standard), Italian, German, French, Portuguese, English, Dutch, Japanese, Korean, Spanish, Chinese (Mandarin) and Indonesian, for your convenience.
Unique Properties
The goal of the project is to build up a fresh new brand of high-end white beer. With the fierce competition going on the beer market, Nikasi will not stand out easily with a different label, but it will with a totally different carved bottle. On the neck, the geometric figure of Sumerian goddess of brewery is embossed. Under the neck, a delicate label is made to be the gown of the goddess. In any social occasions, Nikasi will be the special preferable choice of beer, making the consumers proud of holding it on hand.
Tags
beer, Sumerian civilization, white beer, package, Tiger Pan
Production Technology
The bottle neck is carved in three dimensions, the bottle body is partially sanded and the label bulges.
Design Challenge
As we know, the thickness for a beer bottle is quite limited. The carving of the bottle is not at all an easy process. Also the sharp angles on the face have made it even difficult for manufacturer to produce it by mass. Yet through over 30 times of proofing and redesigns of the 3D modeling work, the beer is now qualified of mass production.
Project Duration
2021 September to 2022 August
Operation Flow
The highly exquisite bottle stickers are designed to serve as the dress of the goddess. All these details match the theme of Nicasi, making consumers feel proud to hold the bottle in their hands and feel the leading superiority in social occasions. Exquisite embossing technology will leave a high quality impression on consumers and open a massive gap with competitors.
Research
As the brand owner of Nikasi, Tsingtao beer has made mass production for the bottle with the carved neck, which has proved the design to be effective and influential.
Inspiration
The inspiration come from the myth that Ninkasi is said to be the first goddess of brewery in human history. While most of the beers differentiate themselves from their competitors by labels. We made this bold decision to carve the neck of the bottle, telling a mysterious story of the origin of the beer in the same time.
Image Credits
Tiger Pan
Project Overview
Nikasi White Beer Packaging has been a Silver winner in the Packaging Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Silver Recognition
TIGER PAN was recognized with the coveted Silver A' Design Award in 2023, a testament to excellence of their work Nikasi White Beer Packaging.
TIGER PAN Press Releases
Discover TIGER PAN's journey through our press releases, available for all press members and journalists to use without restrictions. Immediate access is granted to 27 press releases for all journalists.
Nikasi: Redefining White Beer Packaging with Carved Bottle Design
Introducing Nikasi, a high-end white beer with a uniquely carved bottle design, inspired by the ancient Sumerian goddess of brewery, Ninkasi. Crafted to stand out in a fiercely competitive market, Nikasi's carved bottle and exquisite label tell a mysterious story, making it the preferred choice for beer enthusiasts.
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