Jinlongquan Beer
Gift Box for InBev jinlongquan beer (Hubei) Co., Ltd
This gift box uses the most popular recorder in the 1980s as the creation prototype, which will remind many people, including young people, of their memories and achieve good emotional interaction. The designer used corrugated cardboard box to design, which is practical, environment-friendly and cost saving. At the same time, he skillfully opened three round holes on the front of the gift box, which can intuitively see different types of beer products inside, achieving a three-layer design of emotion, environmental protection and function.
Download Press Kit № 144964
Download Press Kit № 144964 Gift Box for InBev jinlongquan beer (Hubei) Co., Ltd by Jin Zhang to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Jinlongquan Beer by Jin Zhang
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Gift Box by Jin Zhang
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Jin Zhang Jinlongquan Beer
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Jin Zhang Gift Box
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Jin Zhang Designer Portrait Photo
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InBev jinlongquan beer Hubei Co LtdBrand Logo
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Jinlongquan Beer Gift Box Press Releases
For Jinlongquan Beer, find press releases in a variety of languages: English.
Jinlongquan Beer Gift Box Translations
Jinlongquan Beer in your language: we provide project translations across multiple languages: Gift Box EN, Geskenkboks AF, Kutia E Dhuratave SQ, የስጦታ ሳጥን AM, صندوق الهدايا AR, Նվեր Տուփը HY, Hədiyyə Qutusu AZ, Opari-Kutxa EU, Падарункавая Скрынка BE, উপহার বাক্স BN, Poklon Kutija BS, Подаръчната Кутия BG, လက်ဆောင်သေတ္တာ MY, Caixa De Regal CA, Kahon Sa Regalo CEB, Bokosi La Mphatso NY, 禮品盒 ZY, 礼品盒 ZH, Scatula Di Rigalu CO, Poklon Kutija HR, Dárková Krabička CS, Gaveæske DA, Geschenkdoos NL, Donacskatolo EO, Kinkekarp ET, Lahjapakkaus FI, La Boîte-Cadeau FR, Bogsa Tiodhlac GD, Caixa De Agasallo GL, სასაჩუქრე ყუთი KA, Geschenkbox DE, Το Κουτί Δώρου EL, ગિફ્ટ બોક્સ GU, Bwat Kado HT, Akwatin Kyauta HA, Pahu Makana HAW, קופסת מתנה HE, उपहार बॉक्स HI, Lub Thawv Khoom Plig HMN, Ajándékdoboz HU, Gjafakassi IS, Igbe Onyinye IG, Kotak Hadiah ID, Bosca Bronntanais GA, La Confezione Regalo IT, ギフトボックスとは JA, Kothak Hadiah JV, ಉಡುಗೊರೆ ಪೆಟ್ಟಿಗೆಯು KN, Сыйлық Қорабы KK, ប្រអប់អំណោយ KM, Agasanduku K'impano RW, 선물 상자 KO, Qutiya Diyariyê KU, Белек Кутусу KY, ກ່ອງຂອງຂວັນ LO, Donum Archa LA, Dāvanu Kaste LV, Dovanų Dėžutė LT, Cadeau Këscht LB, Кутија За Подарок MK, Boaty Fanomezana MG, Kotak Hadiah MS, ഗിഫ്റ്റ് ബോക്സ് ML, Kaxxa Tar-Rigali MT, Pouaka Koha MI, गिफ्ट बॉक्स MR, Бэлгийн Хайрцаг MN, उपहार बक्स NE, Gaveeske NO, ଉପହାର ବାକ୍ସ OR, ډالۍ بکس PS, جعبه هدیه FA, Pudełko Upominkowe PL, Caixa De Presente PT, ਤੋਹਫ਼ਾ ਬਾਕਸ PA, Cutia Cadou RO, Подарочная Коробка RU, Pusa Meaalofa SM, Поклон Кутија SR, Bhokisi Rechipo SN, تحفا باڪس SD, තෑගි පෙට්ටිය SI, Darčeková Krabička SK, Darilna Škatla SL, Sanduuqa Hadiyaddu SO, Lebokose La Limpho ST, Caja De Regalo ES, Kotak Kado SU, Sanduku La Zawadi SW, Presentförpackning SV, Kahon Ng Regalo TL, Қуттии Тӯҳфа TG, பரிசு பெட்டி TA, Бүләк Тартмасы TT, బహుమతి పెట్టె TE, กล่องของขวัญ TH, Hediye Kutusu TR, Sowgat Gutusy TK, Подарункова Коробка UK, گفٹ باکس UR, سوۋغات ساندۇقى UG, Sovg'a Qutisi UZ, Hộp Quà VI, Blwch Rhodd CY, Kado Doaze FY, Ibhokisi Yesipho XH, טאַלאַנט קעסטל YI, Apoti Ẹbun YO, Ibhokisi Lesipho ZU.
Jinlongquan Beer Gift Box Media Articles
Our Jinlongquan Beer articles are prepped and available in these languages: Spanish, Chinese (Mandarin), Turkish, Arabic (Standard), English, Hindi, Korean, Indonesian, Japanese, Russian, Italian, German, French, Dutch and Portuguese, ready for your use.
Unique Properties
Jinlongquan Beer has a history of more than 40 years in China. It has been liked by people since 1977. This gift box is designed to give back consumers' love for Jinlongquan for so many years. Therefore, it uses the most popular tape recorder model in the 1980s as the creation prototype. With this image, it creates a silent classic sound to convey the brand's position in consumers' hearts, and convey the idea that beer brings unlimited fun to people.
Tags
Jinlongquan Beer, Gift Box, Jin Zhang, Wuhan SANBU, Packing Design, China
Production Technology
Although this is a gift box, in order to avoid excessive packaging, the designer only used corrugated boxes to achieve this, which is practical and environmentally friendly and saves the brand money. At the same time, taking advantage of the modeling characteristics of the tape recorder, three circular holes were opened on the basis of not damaging the integrity, so that consumers can clearly see several different types of beer products in the gift box from the outside, achieving the dual protection of brand culture and function.
Design Challenge
The biggest challenge of this gift box is to control the production cost, but the designer perfectly solved it through creative modeling, and the corrugated box is also very environmentally friendly. Another challenge lies in the internal fixed structure. The designer gave up the simple but not environmentally friendly foam and solved it by blocking the product through the opening of the carton, so that the whole gift box can reach the most environmentally friendly state.
Project Duration
The project will start in Wuhan, China in June 2022, be completed in Wuhan, China in July 2022, and be exhibited in Hubei, China in September 2022.
Operation Flow
This gift box uses the most popular recorder in the 1980s as the creation prototype, which will remind many people of their memories. In the current trend of retro, many young people also like this retro design, so it can cover a very wide range of consumers' ages. Emotional interaction is the interaction that can bring consumers the greatest memory point, and will bring better brand goodwill to the brand.
Research
When doing this design, the designer started to study the brand development process and found out several important nodes of the brand development. He used the most popular recorder in the brand's initial years as the creation prototype, which not only demonstrated the long history of the brand, but also had emotional interaction with consumers. He also used the important year of the brand on the FM number of the recorder, and used this natural way to integrate the brand into the design.
Inspiration
The inspiration for this design comes from the starting year of the brand. The 1980s was a very interesting time. At that time, the most popular way for young people was to carry a recorder, dance and sing in bell bottoms, and be very happy. This is exactly the pleasant feeling that beer can bring to people. From the physical and spiritual aspects of the brand, it is very consistent.
Project Overview
Jinlongquan Beer Gift Box has been a Bronze winner in the Packaging Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Image Credits
For design images and photos please credit Jin Zhang.
Bronze Recognition
Jin Zhang was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Jinlongquan Beer Gift Box.
Jin Zhang Press Releases
Journalists and media members can enrich their content with our press releases on Jin Zhang, available for free use. Journalists, gain instant access to 12 press releases today.
Jinlongquan Beer Unveils Retro-Inspired Gift Box Designed by Jin Zhang
Jinlongquan Beer introduces a nostalgic gift box designed by Jin Zhang, paying homage to the brand's 1980s roots, offering a unique blend of history and innovation.
Jin Zhang Newsroom
Discover outstanding design and award-winning initiatives in the Jin Zhang Newsroom.
