DuePiùTre – Più Che Hamburger
Visual Identity for Ferrariodesign
DuePiùTre is a small bistrot offering Not just Hamburgers, but also pastrami and beer can chicken, all revisited with fresh and genuine Italian products. The bulldog was chosen because during the First World War it was the mascot of the United States Navy, and because it is the pet dog of one of the bistrot’s partners. To compensate for the invented name of the place, the design includes a chef’s hat for the bulldog and a pay-off that try to convey the idea of an establishment offering food in a more direct way.
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Download Press Kit № 57055 Visual Identity for Ferrariodesign by Laura Ferrario to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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DuePiuTre Piu che Hamburger by Laura Ferrario
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Visual Identity by Laura Ferrario
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Laura Ferrario DuePiuTre Piu che Hamburger
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Laura Ferrario Visual Identity
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Laura Ferrario Designer Portrait Photo
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FerrariodesignBrand Logo
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DuePiùTre – Più Che Hamburger Visual Identity Press Releases
Availability alert: Press releases for DuePiùTre – Più Che Hamburger in languages including English.
DuePiùTre – Più Che Hamburger Visual Identity Translations
Excited to make DuePiùTre – Più Che Hamburger accessible in many languages through our translations: Visuele Identiteit AF, Identiteti Vizual SQ, ምስላዊ ማንነት AM, الهوية البصرية AR, Տեսողական Ինքնությունը HY, Vizual Şəxsiyyət AZ, Identitate Bisuala EU, Візуальная Ідэнтычнасць BE, ভিজ্যুয়াল আইডেন্টিটি BN, Vizuelni Identitet BS, Визуалната Идентичност BG, Visual Identity MY, La Identitat Visual CA, Ang Biswal Nga Identidad CEB, Chizindikiritso Chowoneka NY, 視覺辨識 ZY, 视觉识别 ZH, Identità Visuale CO, Vizualni Identitet HR, Vizuální Identita CS, Visuel Identitet DA, Visuele Identiteit NL, Vida Identeco EO, Visuaalne Identiteet ET, Visuaalinen Identiteetti FI, L'identité Visuelle FR, An Dearbh-Aithne Lèirsinneach GD, A Identidade Visual GL, ვიზუალური იდენტურობა KA, Visuelle Identität DE, Η Οπτική Ταυτότητα EL, દ્રશ્ય ઓળખ GU, Idantite Vizyèl HT, Imani HA, ʻo Ka ʻike Maka HAW, זהות חזותית HE, दृश्य पहचान HI, Kev Pom Tus Kheej HMN, A Vizuális Identitás HU, Sjónræn Sjálfsmynd IS, Njirimara Anya IG, Identitas Visual ID, Féiniúlacht Amhairc GA, L'identità Visiva IT, ビジュアルアイデンティティは JA, Identitas Visual JV, ದೃಶ್ಯ ಗುರುತು KN, Визуалды Сәйкестік KK, អត្តសញ្ញាណដែលមើលឃើញ KM, Indangamuntu Igaragara RW, 시각적 아이덴티티 KO, Nasnameya Dîtbar KU, Визуалдык Иденттүүлүк KY, ຕົວຕົນຂອງສາຍຕາ LO, Visivae Identitatis LA, Vizuālā Identitāte LV, Vizualinis Identitetas LT, Visuell Identitéit LB, Визуелниот Идентитет MK, Maha-Hita Maso MG, Identiti Visual MS, വിഷ്വൽ ഐഡന്റിറ്റി ML, Identità Viżwali MT, Ko Te Tuakiri Ataata MI, व्हिज्युअल आयडेंटिटी MR, Visual Identity MN, दृश्य पहिचान NE, Visuell Identitet NO, ଭିଜୁଆଲ୍ ପରିଚୟ OR, بصری پیژندنه PS, هویت بصری FA, Identyfikacja Wizualna PL, Identidade Visual PT, ਵਿਜ਼ੂਅਲ ਪਛਾਣ PA, Identitatea Vizuală RO, Визуальная Идентичность RU, Fa'asinomaga Va'aia SM, Визуелни Идентитет SR, Chinoonekwa SN, بصري سڃاڻپ SD, දෘශ්ය අනන්යතාවය SI, Vizuálna Identita SK, Vizualna Identiteta SL, Aqoonsiga Muuqaalku SO, Boitsebiso Ba Pono ST, La Identidad Visual ES, Idéntitas Visual SU, Utambulisho Wa Kuona SW, Visuell Identitet SV, Ang Visual Identity TL, Шахсияти Визуалӣ TG, காட்சி அடையாளம் TA, Визуаль Үзенчәлек TT, దృశ్యమాన గుర్తింపు TE, เอกลักษณ์ทางภาพ TH, Görsel Kimlik TR, Wizual Şahsyýet TK, Візуальна Айдентика UK, بصری شناخت UR, كۆرۈنۈشلۈك سالاھىيەت UG, Vizual Identifikatsiya UZ, Nhận Dạng Trực Quan VI, Hunaniaeth Weledol CY, Fisuele Identiteit FY, Isazisi Esibonwayo XH, וויסואַל אידענטיטעט YI, Idanimo Wiwo YO, Ubunikazi Obubonakalayo ZU, Visual Identity EN.
DuePiùTre – Più Che Hamburger Visual Identity Media Articles
Our DuePiùTre – Più Che Hamburger articles are prepped and available in these languages: English, Spanish, Japanese, Russian, Italian, Indonesian, German, Dutch, Portuguese, Chinese (Mandarin), Hindi, French, Turkish, Arabic (Standard) and Korean, ready for your use.
Unique Properties
DuePiuTre is a small bistrot based on the idea of proposing not just hamburgers, but also pastrami and beer can chicken all revisited and spiced up with fresh and genuine Italian products. The choice of the bulldog was made both because it had been the mascot of the United States Navy, and because it is the dog owned by one of the partners. The project was handled at 360 degrees, from the brand to the signage, from the website to social networks, from the wallpaper to the decor of the interior.
Tags
Logo, Brand, Brand identity, Digital, Exhibition, Social media, Sign, Promotion
Production Technology
The bistrot mood is based on the concept of healthy and environmentally friendly food, so we tried to use natural materials such as wood, iron, paper and recycled cardboard.
Design Challenge
The hardest thing was to find a solution to the flowers in the vases because there was little light and they all dried out. Finally, we created photographic postcards of flowers and applied them to the sticks we then planted in the clay pots: the result was an innovative garden.
Project Duration
The project started in April 2015 in Milano and is going on now concerning social and communication
Inspiration
A reliable and easy dog, which, however has a well defined personality, all of which perfectly reflects the values of the bistrot. Both the name and the symbol did not convey the idea of food, so by means of the chef's hat and pay off it was possible to highlight what the restaurant really offers: more than hamburgers with an Italian taste. Yellow is the color of the sun, of joy, of dynamism and creativity, of wisdom and of the word. Yellow and black are the most powerful combination.
Image Credits
Fotoforma
Project Overview
DuePiùTre – Più Che Hamburger Visual Identity has been a Bronze winner in the Graphics, Illustration and Visual Communication Design award category in the year 2016 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Laura Ferrario was recognized with the coveted Bronze A' Design Award in 2017, a testament to excellence of their work DuePiùTre – Più Che Hamburger Visual Identity.
Laura Ferrario Press Releases
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DuePiùTre â Più Che Hamburger: A Visual Identity Design by Laura Ferrario
Introducing DuePiùTre â Più Che Hamburger
Laura Ferrario Newsroom
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