Exhibition poster
Optics and Chromatics

Exhibition poster for Timea Andorka

The title Optics and Chromatic refers to the debate between Goethe and Newton on the nature of colors. This debate is represented by the clash of the two letter-form compositions: one is calculated, geometric, with sharp contours, the other relies on the impressionistic play of colorful shadows. In 2014 this design served as the cover for Pantone Plus Series Artist Covers.

Andorka Timea 2018 Professional Silver Press Kit № 58492

Download Press Kit № 58492

Download Press Kit № 58492 Exhibition poster for Timea Andorka by Andorka Timea to access high-res images, essential texts, translations, and exclusive interviews—all in one.


Available Now for Your Next Story

At communication|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.


Please Note:

  • Credit the work's creator and/or photographer.
  • Mention communication|newsroom as your source.
  • Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.

Let’s Collaborate: Your stories matter. communication|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.


Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.


Optics and Chromatics by Andorka Timea
Optics and Chromatics by Andorka Timea

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. Download watermark-free, high-res images with your press credentials, or opt for an immediate low-res download. To identify photo contributors, visit the Image Credits Section.

Exhibition poster by Andorka Timea
Exhibition poster by Andorka Timea

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. With press accreditation, enjoy watermark-free, high-res downloads. Low-res images are available immediately for all. For photo credit information, refer to the Image Credits Section.

Andorka Timea Optics and Chromatics
Andorka Timea Optics and Chromatics

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. High-res images, watermark-free, are yours with press accreditation; or grab a low-res copy now, no wait required. Please check the Image Credits Section for photo acknowledgements.

Andorka Timea Exhibition poster
Andorka Timea Exhibition poster

Download 1800 Pixels JPEG Image.

Leverage the high resolution of this 1800-pixel image for detailed, vibrant prints. At 300 DPI, it's ideal for up to 6 inches; at 150 DPI, it scales beautifully to 12 inches. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. To identify photo contributors, visit the Image Credits Section.

Andorka Timea Designer Portrait Photo
Andorka Timea Designer Portrait Photo

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. For attribution details, see the Image Credits Section.

Timea AndorkaBrand Logo
Timea AndorkaBrand Logo

Download 1800 Pixels JPEG Image.

Leverage the high resolution of this 1800-pixel image for detailed, vibrant prints. At 300 DPI, it's ideal for up to 6 inches; at 150 DPI, it scales beautifully to 12 inches. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. For attribution details, see the Image Credits Section.

Design Interviews
Andorka Timea Interview

For Immediate Release: Secure your free access to an engaging interview with Andorka Timea, totaling about 875 words. Perfect for enhancing your articles. Download instantly. Access Andorka Timea Interview Now.


Design Newswire
Optics and Chromatics Exhibition poster Press Releases

Press releases tailored for Optics and Chromatics are available in the languages: English.


Language Icon
Optics and Chromatics Exhibition poster Translations

Translations of Optics and Chromatics are ready for you in an array of languages: Exhibition Poster EN, Uitstallingsplakkaat AF, Posteri I Ekspozitës SQ, ኤግዚቢሽን ፖስተር AM, ملصق المعرض AR, Ցուցահանդեսային Պաստառը HY, Sərgi Afişası AZ, Erakusketaren Kartela EU, Плакат Выставы BE, প্রদর্শনী পোস্টার BN, Izložbeni Poster BS, Изложбеният Плакат BG, ပြပွဲပိုစတာ MY, El Cartell De L’Exposició CA, Chowonetsa NY, 展览海报 ZH, Poster Di Mostra CO, Izložbeni Plakat HR, Výstavní Plakát CS, Udstillingsplakat DA, Tentoonstellingsposter NL, Ekspozicia Afiŝo EO, Näituse Plakat ET, Näyttelyjuliste FI, L'affiche D'exposition FR, O Cartel Da Exposición GL, საგამოფენო პლაკატი KA, Ausstellungsplakat DE, Η Αφίσα Της Έκθεσης EL, પ્રદર્શન પોસ્ટર GU, Afich Egzibisyon HT, Nunin Hotunan HA, פוסטר לתערוכה HE, प्रदर्शनी पोस्टर HI, A Kiállítási Poszter HU, Poster Pameran ID, Póstaer Taispeántais GA, Ihe Nlere IG, Veggspjald Sýningarinnar IS, Il Poster Della Mostra IT, 展示ポスター JA, Poster Pameran JV, ಪ್ರದರ್ಶನ ಪೋಸ್ಟರ್ KN, Көрме Постері KK, ផ្ទាំងរូបភាពពិព័រណ៍ KM, Imurikagurisha RW, Көргөзмө Плакат KY, 전시 포스터 KO, Pêşangeha Pêşangehê KU, Exhibitionem Poster LA, Ausstellung Poster LB, ໂປດເຕີການວາງສະແດງ LO, Parodos Plakatas LT, Izstādes Plakāts LV, Изложбен Постер MK, Afisary Ny Afisy Fampisehoana MG, Poster Pameran MS, എക്സിബിഷൻ പോസ്റ്റർ ML, Poster Tal-Wirja MT, Ko Te Panui Whakaaturanga MI, प्रदर्शन पोस्टर MR, Үзэсгэлэнгийн Зурагт Хуудас MN, प्रदर्शनी पोस्टर NE, Utstillingsplakat NO, ପ୍ରଦର୍ଶନୀ ପୋଷ୍ଟର OR, ਪ੍ਰਦਰਸ਼ਨੀ ਪੋਸਟਰ PA, پوستر نمایشگاه FA, Plakat Wystawowy PL, د نندارتون پوسټر PS, O Pôster De Exibição PT, Afișul Expoziției RO, Выставочный Плакат RU, نمائشي پوسٽر SD, Faaaliga Faʻaaliga SM, Изложбени Плакат SR, Tha Postair Taisbeanaidh GD, Yekuratidzira Positori SN, ප්‍රදර්ශන පෝස්ටරය SI, Výstavný Plagát SK, Razstavni Plakat SL, Boodhka Bandhiggu SO, Setšoantšo Sa Pontšo ST, El Cartel De La Exposición ES, Poster Paméran SU, Bango La Maonyesho SW, Utställningsaffisch SV, கண்காட்சி சுவரொட்டி TA, ఎగ్జిబిషన్ పోస్టర్ TE, Плакати Намоишӣ TG, โปสเตอร์นิทรรศการ TH, Sergi Afişasy TK, Ang Poster Ng Eksibisyon TL, Sergi Afişi TR, Күргәзмә Плакаты TT, كۆرگەزمە ئېلانى UG, Виставковий Плакат UK, نمائش پوسٹر UR, Ko'rgazma Plakati UZ, Áp Phích Triển Lãm VI, Poster Arddangosfa CY, Tentoanstelling Poster FY, Umboniso Poster XH, ויסשטעלונג אַפיש YI, Panini Aranse YO, Iphosta Yombukiso ZU, 展覽海報 ZY, Ang Poster Sa Eksibisyon CEB, ʻo Ka Pepa Hōʻikeʻike HAW, Tso Rau Dai Daim Ntawv HMN, expanding accessibility.


Press Kit
Optics and Chromatics Exhibition poster Media Articles

Leverage our ready-to-publish articles on Optics and Chromatics, offered in a range of languages: Turkish, Arabic (Standard), Indonesian, Italian, German, Dutch, Korean, Chinese (Mandarin), Hindi, French, Portuguese, Japanese, Russian, Spanish and English.


Unique Properties

The title Optics and Chromatics refers to the debate between Goethe and Newton on the nature of colours. This debate is represented by the clash of the two letterform compositions, one is calculated, geometric, with sharp contours, the other relies on the impressionistic play of colourful shadows. In 2014 this design served as the cover for Pantone Plus Series Artist Covers. The Pantone Formula Guide and Pantone Solid Chips feature covers showcasing works of art from my project, Optics and Chromatics. (creative manager and designer at Pantone by Timothy Heyer, director of creative marketing at Pantone by Karen Lantelme)

Tags

chromatics, optics, Goethe, light, colour, shadow, experimental typography, crafts

Production Technology

paper, coloured plastic sheet, light, shadow

Design Challenge

Two new font-designs had to be invented to express the nature of the polemy on colour theory. The two types of letter consist of different materials and form: one is made of paper and shadow, the other is of coloured foil and light. The symmetrical, geometric shapes of the white paper and the sharp shadows in the hard light make the word ’optics’ legible. The word ’cromatics’ is built from coloured foil sheets that create colourful, intertangled beams in different angles of light.

Project Duration

The poster was made at Budapest, Hungary, 2010. It was exhibited at Design Terminal, Budapest, Hungary, 05 November 2010 – 09 January 2011, Donau Buro, Ulm, Germany, 04 July – 13 July 2014 and The World Paper Products, Jeonju, South Korea, 20 – 28 February 2017

Operation Flow

Numerous photos have been taken of the two letterform compositions for the project. Changing the perspective and the light conditions meant plenty of possibilities for the visualization. The two pictures that were finally chosen for the poster are the ones which – complementing each other – accentuate the most the difference between the two colour theories.

Research

It is essential to know in detail the polemy on colour theory between Newton and Goethe when analyzing the relationship between light, shadow and colour. I consider Goethe’s Theory of Colours as one of the basic pieces of work when studying colour experience: it highlights the fact that the colour vision is a greatly changeful, resilient and impressionistic factor, thus not possible to give a description by some exact mathematical formulas – at least not in an adequate manner. The poster enters this several-century-long scientific debate with the resources of contemporary experimental typography. The project’s afterlife shows the timeliness of this inspection: Pantone published its first Limited-edition Artist Covers with this piece of work in 2014.

Inspiration

Goethe's Theory of Colours appeared in 1810. On the occasion of the bicentennial anniversary of the book the Society of Hungarian Graphic Designers and Typographers announces an international design competition entitled Goetheorie. The title of poster Optics and Chromatics refers to a place where Goethe points out that unlike Newton he is not so much interested in the science of sight (Optics) but rather in the theory of colours (Chromatics). He wants to demonstrate the way we actually experience colours, and not the way we are supposed to experience them according to the laws of mathematics.

Image Credits

all images © Tímea Andorka, 2017

Project Overview

Optics and Chromatics Exhibition poster has been a Silver winner in the Graphics, Illustration and Visual Communication Design award category in the year 2017 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Andorka Timea Designer Portrait Photo Award Logo
Silver Recognition

Andorka Timea was recognized with the coveted Silver A' Design Award in 2018, a testament to excellence of their work Optics and Chromatics Exhibition poster.

DesignPRWire
Andorka Timea Press Releases

We provide a series of press releases on Andorka Timea that journalists and press members can freely incorporate into their narratives. Instantly access 2 press releases, available exclusively for journalists.


Optics and Chromatics Poster Design Wins Silver A' Design Award

Andorka Timea's exhibition poster, Optics and Chromatics, wins prestigious A' Design Award for Graphics, Illustration, and Visual Communication Design in 2018


Andorka Timea Designer Portrait Photo
Andorka Timea Newsroom

Access Andorka Timea Newsroom for exclusive insights into distinguished design and laureled projects.

You are currently viewing Media Showcase № 58492. Check out Andorka Timea's newsroom for an exhaustive resource hub, featuring award-winning works and exclusive media content. Welcome to Press Kit / Media Showcase 58492 on Optics and Chromatics. Discover additional content in Newsroom 199775.

Explore Now

Utopia and Collapse book
Utopia and Collapse

book for Timea Andorka

Andorka Timea 2019 Professional Iron
Lockdown Memories poster series
Lockdown Memories

poster series for Timea Andorka

Andorka Timea 2025 Professional Iron
The Galimberti Exhibition Catalogue
The Galimberti

Exhibition Catalogue for Timea Andorka

Andorka Timea 2025 Professional Iron
Culture to Technology Identity Placard
Culture to Technology Identity

Placard for Hefei High Tech Digital Technology Co., LTD.

Lei Wang 2025 Enterprise Platinum
Lei Shing Hong Forest Food Court  Wall Art and Identity
Lei Shing Hong Forest Food Court

Wall Art and Identity for Jansword zhu

Jansword Zhu 2020 Professional Silver
Leman Jewelry Branding and Packaging
Leman Jewelry

Branding and Packaging for Leman Jewelry Vietnam

M — N Associates 2020 Agency Silver
Mountain Stone Exhibition Visual
Mountain Stone

Exhibition Visual for Guangzhou zhengdian advertising co. LTD

Weiquan Long 2020 Professional Silver
Mosaic Portrait Movie Poster
Mosaic Portrait

Movie Poster for CINCH 浅葱

Cinch Culture Media 2020 Agency Silver
Airport Bremen Wayfinding System
Airport Bremen

Wayfinding System for TEAMGEISSERT

Geissert Thomas 2020 Professional Silver
In Bag On Desk Calendar
In Bag On Desk

Calendar for NTT Resonant Inc.,

Katsumi Tamura 2020 Professional Silver
BlackDrop Brand Identity
BlackDrop

Brand Identity for Aleks Brand

Aleks Brand 2020 Professional Silver
Rare Proportions Poster
Rare Proportions

Poster for Pedro Panetto

Pedro Panetto 2020 Professional Silver
Create Newsroom
Create Your Newsroom

Establishing your own newsroom is a strategic move to effectively communicate your designs to a targeted audience of journalists and media editors. This direct channel enhances your visibility, significantly increasing your chances of being published and featured across a wide range of media platforms, from magazines and newspapers to journals and online media. Take the first step towards amplifying your reach and influence in the design community.

Create Media Account
Create Account to Unlock Exclusive Resources
  • High-resolution images for your stories
  • Ready-to-publish press kits
  • Access to exclusive content

Quick sign-up. Instant access. Elevate your reporting now.

Create Newsroom
Submit Your Design

Submit your design and seize the opportunity to be featured across a global stage. Gain exposure by connecting your work with our extensive network of journalists and leading media outlets. Start your journey to worldwide recognition today.

Launch Your Newsroom

Create a newsroom for direct access to journalists, making your designs easier to publish and feature.

Create Your Newsroom

Featured Now

Design of the Day
DESIGN OF THE DAY
Design Team of the Day
DESIGN TEAM OF THE DAY
Design Legend of the Day
DESIGN LEGEND OF THE DAY
Design Highlight of the Day
HIGHLIGHT OF THE DAY
Design Interview of the Day
DESIGN INTERVIEW OF THE DAY
Designer of the Day
DESIGNER OF THE DAY