'PepsiCo Design and Innovation' by PepsiCo Design and Innovation: Innovation in Beverage

PepsiCo Design and Innovation

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PepsiCo Design and Innovation 2021 Agency Golden Press Kit № 118899

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Download Press Kit № 118899 Beverage for PepsiCo Design & Innovation by PepsiCo Design and Innovation to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Lipton Avant Garde Special Art Edition by PepsiCo Design and Innovation

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Beverage by PepsiCo Design and Innovation

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PepsiCo Design and Innovation Lipton Avant Garde Special Art Edition

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PepsiCo Design amp Innovation Brand Logo

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PepsiCo Design and Innovation Beverage Press Releases

Our PepsiCo Design and Innovation press releases are ready in languages: English, for your convenience.

PepsiCo Design and Innovation Beverage Media Articles

Our articles on PepsiCo Design and Innovation, prepared for immediate use, are offered in several languages, including French, Portuguese, English, Indonesian, Japanese, Chinese (Mandarin), Hindi, German, Arabic (Standard), Turkish, Korean, Spanish, Italian, Dutch and Russian.

Unique Properties

Created to stand out on shelf, Lipton Art Special Edition helps to reclaim Liptons voice in the ice tea category, which is crowded with new brands. Not only is the graphic design category disrupting, but the ultra portable and lightweight 250 ml size is also the first miniature format can in the ice tea category in Russia. These cans make the consumer take notice of Lipton in a new and memorable way.

Inspiration

Lipton Special Art Edition is a unique collection of 250 ml miniature cans, available only in Russia, devoted to the Russian Avant Garde. The design team was inspired by some of the most distinctive art movements such as Suprematism, Abstractionism and Cubo Futurism to reimagine Lipton packaging. The resulting unique and category breaking designs were then paired with each of Liptons peach, lemon and green tea flavors.

Project Overview

PepsiCo Design and Innovation Beverage has been a Golden winner in the Packaging Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

Image Credits

For design images and photos please credit PepsiCo Design and Innovation.

Golden Recognition

PepsiCo Design and Innovation was recognized with the coveted Golden A' Design Award in 2021, a testament to excellence of their work PepsiCo Design and Innovation Beverage.

PepsiCo Design and Innovation Press Releases

We provide a series of press releases on PepsiCo Design and Innovation that journalists and press members can freely incorporate into their narratives. Journalists, gain instant access to 50 press releases today.

Lipton Avant Garde Special Art Edition Unveiled by PepsiCo Design & Innovation

PepsiCo Design & Innovation Introduces Lipton Avant Garde Special Art Edition in Russia

PepsiCo Design and Innovation Newsroom

Access PepsiCo Design and Innovation Newsroom for exclusive insights into distinguished design and laureled projects.

You are currently viewing Media Showcase № 118899. For a full overview of PepsiCo Design and Innovation's accomplishments and media resources, PepsiCo Design and Innovation's newsroom is the place to be, offering direct access to a range of materials. You are now viewing PepsiCo Design and Innovation through Press Kit / Media Showcase 118899. Explore more in Newsroom 133313.