Campaign
Love Art

Campaign for Dahlstedt Holding SL

In its inaugural campaign, Winghook embarks on a bold and artistic endeavor aimed at making a resounding statement. Employing a meticulous fusion of digital manipulation and artistic reinterpretation, Winghook incorporates renowned masterpieces from Art History into its narrative. Through skillful manipulation, the campaign challenges viewers to discern incongruities, with precision and attention to detail. By juxtaposing familiar classics with innovative twists, Winghook not only invites contemplation but also asserts its prowess in safeguarding the integrity of artistic treasures.

Daniel da Hora 2024 Professional Bronze Press Kit № 119665

Download Press Kit № 119665

Download Press Kit № 119665 Campaign for Dahlstedt Holding SL by Daniel da Hora to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Love Art by Daniel da Hora
Love Art by Daniel da Hora

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. Acknowledgements for photographs are in the Image Credits Section.

Campaign by Daniel da Hora
Campaign by Daniel da Hora

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Press accreditation unlocks high-res images without watermarks. Need something now? Download a low-res image instantly. Photo credits are listed in the Image Credits Section.

Daniel da Hora Love Art
Daniel da Hora Love Art

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. Consult the Image Credits Section for information on photo credits.

Daniel da Hora Campaign
Daniel da Hora Campaign

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. To identify photo contributors, visit the Image Credits Section.

Dahlstedt Holding SLBrand Logo
Dahlstedt Holding SLBrand Logo

Download 1800 Pixels JPEG Image.

This 1800-pixel image adapts to your print needs: sharp and detailed at 6 inches with 300 DPI, it transitions smoothly to 12 inches at 150 DPI, preserving visual quality. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. Image attributions can be found in the Image Credits Section.

Design Interviews
Daniel da Hora Interview

Enhance Your Reporting: Use our interview with Daniel da Hora, about 707 words long, in your articles at no extra cost. Immediate download available. Access Daniel da Hora Interview Now.


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Love Art Campaign Press Releases

Our Love Art press releases are ready in languages: English, for your convenience.


Press Kit
Love Art Campaign Media Articles

Explore our ready-to-use articles on Love Art, available in multiple languages: English, Spanish, French, Italian, German, Chinese (Mandarin), Dutch, Portuguese, Indonesian, Arabic (Standard), Korean, Japanese, Turkish, Russian and Hindi, for your feature stories.


Unique Properties

For the first campaign of Winghook, it was needed a bold and artistic approach to make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. By using famous paintings of Art History in a new, surprising way, it's clear that, if things are not in their right place, you will notice in a minute.

Tags

Art, Creative, Museum, Paintings

Production Technology

More then 400+ hours of digital treatment and manipulation work over Procreate, Blender, Photoshop, and Illustrator. Almost 10 Giga bytes of data for each project, including ultra-high resolution images of the original files (up to 600 Megapixels). Each painting had a sketch over it before we ímplement the final digital manipulations, so we could take càre over the color and líght aspects of the original, using the tools of the software. The final "new" paintings also took into consíderation what elements were erased or moved on the scene, and in some cases we even needed to change the whole painting lightening, shadowing, and physics.

Design Challenge

By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, we created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product. Now, your challenge is to find out whats is missing or different on all of those images. Can you do that? If you really love art, you can.

Project Duration

The project started in Dec 2021 in Stockholm SUE and it’s still running.

Research

For the first campaign of Winghook, we needed to be bold and make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. So, by using famous paintings of Art History in a new, surprising way, we make clear that, if things are not in their right place, you will notice in a minute. Paintings names: Las meninas, Diego Velazquez (public domain); Nude Maja, Francisco Goya (public domain); Painter’s Mother, James Whistler (public domain); Composition 2, Piet Mondrian (public domain); A Bigger Splash, David Hockney (Gerety); Soup Cans, Andy Warhol (MoMA); baking the Bread, Anders Zorn (public domain).

Inspiration

By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, it was created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product.

Image Credits

Image #1 to #5: Creator Daniel da Hora, Display Images, 2024.

Project Overview

Love Art Campaign has been a Bronze winner in the Advertising, Marketing and Communication Design award category in the year 2023 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

 Award Logo
Bronze Recognition

Daniel da Hora was recognized with the coveted Bronze A' Design Award in 2024, a testament to excellence of their work Love Art Campaign.

DesignPRWire
Daniel da Hora Press Releases

Our press releases on Daniel da Hora and their work are made freely available for press members looking to add depth to their content. 3 press releases are now available for immediate access by journalists.


Introducing Love Art Campaign by Daniel da Hora

Winghook's Inaugural Campaign Unveils a Bold Fusion of Art and Functionality


Newsroom
Daniel da Hora Newsroom

Daniel da Hora Newsroom is your gateway to exploring acclaimed design and award-winning works.

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