IOT Controller for Crea Inc Design Ltd.
Aesthetics set Rx1 apart from other products in its category, but are appropriate for the context; it is a device normally hidden in an electronic closet and only seen when servicing. It embodies brand building design features that will be reused for other products (infographics, vents and rounded form). Graphics clearly indicate what plug has issues for improved usability, and they save cost by allowing led groups. Cost is also saved by capturing led Pcb close to surface, eliminating light pipes. Internal atrium and vent cooling strategy is optimized for efficient convection when wall mounted
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Press releases for Rx1 are now accessible in these languages: English.
Ready for your features: articles on Rx1 in various languages, including Hindi, Italian, French, Dutch, Turkish, Arabic (Standard), Portuguese, Indonesian, Korean, Japanese, Russian, Chinese (Mandarin), Spanish, English and German.
Aesthetics set Rx1 apart from other products in its category, but are appropriate for the context. Embodies brand building design features that can be reused for other products (info/brand face, vents, & rounded form). Atrium cooling strategy is optimized for cooling the processor in wall mounted orientation. Innovative led mount strategy eliminates light pipes. Graphics allowing clusters of remote led. Ease of use via graphics indicating what circuit has issues and easy din mount install.
Security, Controller, DIN, IOT, Badge Access, Door Locks, Access Control
The product is made up of custom built electronics and plastics, as well as off the shelf parts. The electronics schematic was started when ID started, consisting of a Raspberry Pi compute pcb and an I-O pcb. As we developed device architecture concepts and each was evaluated for easy of use, aesthetics, and performance. When a form was chosen, the design was developed from the outside-in, ie. We started with best form in respect to setup, mounting, servicing, and information architecture. The pcb layout architecture was driven by this, and is an example of design led engineering.
The hardest part was to create appropriate design for the context. DIN rail spaces in electronics closets are not visible and hide unsightly devices. Design styling that is dramatic or overdesigned would waste the mfg costs as it would not be seen and may turn customers away from company products. Perceived value of the product would be directly influenced by the design styling. It should appear a high quality performance product, based on solid engineering and not flash. Design challenges were cooling, access to DIN mounts, and fitting text on the top surface.
The project was started in November 2020, in both Bristol, UK and Santa Ana, California. The project was finished in March 2021, is in manufacturing now, and will be released in Spring 2021.
Rx1 is a security controller linking access readers and locks, and making decisions on allowing access. The device is mounted in an electronics closet, only opened if there is an issue. During install, Rx1 is attached to a Din rail, among other devices. Inputs and outputs are wired using phoenix plugs (multiple wires fixed with screws, then plugged in). Printed text indicates what wire goes to which plug pin. During diagnostic, LEDs indicate which plug has a fault. To remove, the DIN mount is disengaged from the wall with either a flat head screwdriver or via depressing a spring release.
Primary and secondary research were employed for the Rx1 design. Two research objective were to create a good user experience build an appropriate design language for the category. Usability research came from the client, installers, and forums. Valuable info such as the reliance on flat head screwdriver installation and importance of diagnostic led. For styling, date came from competitive audits, style reference, and company brand. Learnings were that the vent area could be a brand feature, and the distinctive red color is important to represent.
Inspiration was tasteful design that stands out from competition, but is not overdesigned nor compromises ease of use - Rx1 is a highly functional product and lives in device closets among other utilitarian products. Brief was to not "design a box" but have appropriate style for context. Also to build brand design language including prominently displayed brand graphics such as red circle motif. Inspiring products were consumer routers and external hard drives, particularly with vents.
Image #1 : Industrial Designer Travis Baldwin, Overhead, 2021 Image #2 : Industrial Designer Travis Baldwin, See Through, 2021 Image #3 : Industrial Designer Travis Baldwin, In Context, 2021 Image #4 : Industrial Designer Travis Baldwin, Details, 2021 Image #5 : Industrial Designer Travis Baldwin, Exploded, 2021
Rx1 IOT Controller has been a Iron winner in the Information Technologies Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Travis Baldwin was recognized with the coveted Iron A' Design Award in 2021, a testament to excellence of their work Rx1 IOT Controller.
For journalists seeking engaging content: Explore our press releases featuring Travis Baldwin's work, freely available for incorporation into your stories. Unlock 8 press releases now, directly accessible to journalists.
Travis Baldwin unveils Rx1, a highly functional IOT Controller, designed to stand out from the competition with its tasteful aesthetics and innovative features, set to release in Spring 2021.
Step into Travis Baldwin Newsroom for a showcase of exemplary design and recognized projects.
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