Smashy
Package of Chocolate Eggs for Savannah College of Art and Design
Do people snack only to satisfy their appetite? Many times, snacks bring out more than that. People feel better by snacking when stressed or lonely; People also celebrate by snacking when they are happy. The fact is that people are not seeking more calories but supplements for our emotions. Smashy combines the shape of a hammer and the shape of a chocolate egg to bring excitement and surprise. Eaters can smash it any place they like. Then they can experience having different snacks, which contain milk chocolate, biscuits, gummies, and hard candies.
Download Press Kit № 139859
Download Press Kit № 139859 Package of Chocolate Eggs for Savannah College of Art and Design by Mutian Yu to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Smashy by Mutian Yu
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Package of Chocolate Eggs by Mutian Yu
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Mutian Yu Smashy
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Mutian Yu Package of Chocolate Eggs
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Savannah College of Art and DesignBrand Logo
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Smashy Package of Chocolate Eggs Press Releases
Press releases for Smashy are now accessible in these languages: English.
Smashy Package of Chocolate Eggs Media Articles
Ready for your features: articles on Smashy in various languages, including Dutch, Chinese (Mandarin), Indonesian, Italian, German, French, Portuguese, Turkish, Arabic (Standard), Korean, Japanese, Russian, Hindi, English and Spanish.
Unique Properties
Is eating chocolate eggs still funny today? Try this new combination! Smash a chocolate egg and get more sweets! Smashy combines the shape of a hammer and the shape of an egg to bring excitement and surprise. Snackers can smash it at any place, then experience having different snacks, which contain chocolates, crackers, gummies, and hard candies.
Tags
Snacks, Interaction, Fun
Production Technology
Plastic and Snacks
Design Challenge
The greatest challenge during the research is reaching out to people due to the pandemic.
Project Duration
Time: 2020 Summer Duration: 3 Months Location: Savannah, GA, US
Operation Flow
Smashy is a chocolate in the shape of a hammer. It also looks like an egg with a handle. By smashing it, candies will pop out, so one can enjoy surprises and treats.
Inspiration
Is smashing the same type of chocolate eggs still exciting today? People started smashing chocolate eggs in 200 years ago. It has never been changed until now.
Project Overview
Smashy Package of Chocolate Eggs has been a Iron winner in the Packaging Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Image Credits
For design images and photos please credit Mutian Yu.
Iron Recognition
Mutian Yu was recognized with the coveted Iron A' Design Award in 2022, a testament to excellence of their work Smashy Package of Chocolate Eggs.
Mutian Yu Press Releases
We provide a series of press releases on Mutian Yu that journalists and press members can freely incorporate into their narratives. Available now: 3 press releases ready for immediate access by journalists.
Introducing Smashy: The Innovative Package of Chocolate Eggs
Discover the Excitement of Smashy, a New Way to Enjoy Snacks
Mutian Yu Newsroom
Access Mutian Yu Newsroom to delve into the world of top-tier design and accolades.
