'Arts Fund' by Zeyu Wu: Innovation in Activities Planning

Arts Fund

Activities Planning for Yilin Wang

Arts Fund is a visual identity system created for a character design talent training programme. The design combines the letters CUZ with traditional motifs of Chinese opera. Chinese elements are placed together with Latin letters to express cultural exchange between East and West. The overall framework follows the Swiss internationalist style, which is then broken by the CUZ letterforms, giving a form that is both functional and post-modern. The system is applied to posters, flyers, invitations and banners. The aim is to share Chinese opera culture with a younger audience.

Zeyu Wu 2024 Agency Silver Press Kit № 157359

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Download Press Kit № 157359 Activities Planning for Yilin Wang by Zeyu Wu to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Arts Fund by Zeyu Wu

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Unlock high-res, watermark-free images with press accreditation, or instantly download a low-res version today. Image attributions can be found in the Image Credits Section.

Activities Planning by Zeyu Wu

Download 1800 Pixels JPEG Image.

The 1800-pixel image is crafted for flexibility in print sizes—crisp and detailed at up to 6 inches with 300 DPI, and maintains its clarity at up to 12 inches when set to 150 DPI. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. For photo credit information, refer to the Image Credits Section.

Zeyu Wu Arts Fund

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. Download watermark-free, high-res images with your press credentials, or opt for an immediate low-res download. Acknowledgements for photographs are in the Image Credits Section.

Zeyu Wu Activities Planning

Download 1800 Pixels JPEG Image.

Maximize the potential of this 1800-pixel image: at 300 DPI, it delivers exceptional detail up to 6 inches, while at 150 DPI, it offers clarity for prints up to 12 inches. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. Details on photo contributions are located in the Image Credits Section.

Arts Fund Activities Planning Press Releases

Access press releases crafted for Arts Fund in these languages: English.

Arts Fund Activities Planning Translations

Arts Fund in your language: we provide project translations across multiple languages: Dearbh-aithne Lèirsinneach GD, Identitat Visual CA, Identitas Visual SU, Wizual Identifikasiýa TK, ရုပ်ပိုင်းဆိုင်ရာ အမှတ်လက္ခဏာ ဒီဇိုင်း MY, ভিজুৱেল আইডেণ্টিটি AS, दृश्य पहिचान (Visual Identity) NE, וויזועלע אידענטיטעט YI, വിഷ്വൽ ഐഡന്റിറ്റി ML, Οπτική Ταυτότητα EL, Vizuálna identita SK, Vizuální identita CS, Vizuális identitás HU, காட்சி அடையாளம் TA, વિઝ્યુઅલ આઇડેન્ટિટી GU, Vizuelni identitet BS, Kev Qhia Tus Yam Ntxwv Pom Tau HMN, विज़ुअल आइडेंटिटी HI, ভিজ্যুয়াল আইডেনটিটি BN, Визуальная идентичность RU, بصری شناخت UR, Identitas Visual ID, Visuelle Identität DE, Görsel Kimlik TR, Visual Identity EN, 视觉识别系统 ZH, Identidad visual ES, الهوية البصرية AR, Identité visuelle FR, Identidade Visual PT, ビジュアルアイデンティティ JA, 비주얼 아이덴티티 KO, Identità visiva IT, Alamar Gani ta Musamman HA, Identiti Visual MS, දෘශ්‍ය අනන්‍යතාව SI, Визуална идентичност BG, Njirimara Anya IG, Visuell identitet NB, Faasinomaga Vaaia SM, Ìdánimọ̀ Ojúran YO, విజువల్ ఐడెంటిటీ TE, Utambulisho wa Kuonekana SW, Identitate Vizuală RO, อัตลักษณ์ทางภาพ TH, མཐོང་རིགས་ངོ་བོའི་མཚོན་རྟགས། BO, Vizual Kimlik AZ, Visuaalne identiteet ET, Chizindikiro Chowoneka NY, Biswal nga Identidad CEB, Վիզուալ ինքնություն HY, Biswal na Identidad TL, Visuele Identiteit AF, Identitat Visuala OC, Vizualinis identitetas LT, Ҳувияти визуалӣ TG, दृश्यपरिचयः SA, ვიზუალური იდენტობა KA, የእይታ መለያ AM, Vizual identifikatsiya UZ, 視覺識別 ZY, Fisuele Identiteit FY, ቪዙዋላዊ መንነት TI, هویت بصری FA, Визуелен идентитет MK, Bản sắc Thị giác VI, Ubunikazi Bokubukwayo ZU, Vizualni identitet HR, Irangamuntu Igaragara RW, Féiniúlacht Amhairc GA, ଭିଜୁଆଲ ଆଇଡେଣ୍ଟିଟି OR, Визуалдык айырмалуулук KY, Visuell identitet SV, दृश्य ओळख MR, Kuratidzwa Kwechimiro Chekuonekwa SN, Vizualna identiteta SL, Ubuso Bomboniso Obohlukileyo XH, Tuakiri Ataata MI, Визуаль идентификация TT, Vizuālā identitāte LV, Визуалды сәйкестік KK, Identidade Visual GL, Vida Identeco EO, Hunaniaeth Weledol CY, Identitet Vizual SQ, ອັດຕະລັກທາງສາຍຕາ LO, Identitas Visual JV, Visuel Identitet DA, Nasnameya Dîtbarî KU, ਵਿਜ਼ੂਅਲ ਆਈਡੈਂਟਿਟੀ PA, Aqoonsiga Muuqaalka SO, Boitsebiso ba Pono ST, Identità Viżiva MT, Visuaalinen identiteetti FI, Identyfikacja wizualna PL, Vizuelni identitet SR, Rikch'ay Riqsichiy QU, זהות חזותית HE, Visuele Identiteit NL, Mari-pamantarana Miseho Maso MG, Sjónræn auðkenni IS, ದೃಶ್ಯ ಗುರುತು KN, Hōʻailona ʻIkemaka HAW, Візуальна айдентика UK, بصري سڃاڻپ SD, Identitas Visualis LA, Nortasun Bisuala EU, Візуальная айдэнтыка BE, Visuell Identitéit LB, Idantite Vizyèl HT, Identità Visuale CO, بصری هویت PS, Визуал Айдентити MN, Visuell identitet NO, Jehechauka Reko Teete GN, អត្តសញ្ញាណរូបភាព KM, كۆرۈنۈش كىملىكى UG.

Arts Fund Activities Planning Media Articles

We provide articles ready for publication on Arts Fund, offered in several languages: Hindi, English, Spanish, French, Italian, German, Chinese (Mandarin), Dutch, Portuguese, Indonesian, Arabic (Standard), Japanese, Turkish, Korean and Russian.

Unique Properties

This project is a visual system for the Communication University of Zhejiang for the China Arts Foundation's Character Design Talent Training Programme, combining CUZ with the traditional motifs of Chinese opera and combining Chinese elements with Latin letters to express the cultural exchange between East and West. The overall visual framework is built around a Swiss internationalist style, which is broken up by CUZ, making the design both functional and post-modern in its visual form.

Production Technology

The overall visual framework is built around a Swiss internationalist style through typography that is both functional and post-modern in form. The user can clearly identify the message of the poster from the text and experience the opera from the text and the operatic images.

Design Challenge

The use of post-modern design forms of traditional culture in the innovation, forming a very unique visual style, so that it is clearly differentiated from other activities of the main visual, appear more unique and artistic, so as to produce a unique visual charm, but also to better promote the brand.

Project Duration

The project started in Hangzhou in February 2023 and will end in October 2023.

Operation Flow

The clear message and unique visual format of the campaign's main visual attracted a large number of customers, who were very interested in the campaign, and a series of derivative products, i.e. practical and aesthetic in one, were unanimously well received by users.

Research

Through a strong visual impact, the innovation of cultural redesign attracts the attention of more young people to opera, thus continuously creating a kind of propaganda for traditional culture.

Inspiration

The aim of the project is to better disseminate the traditional Chinese opera culture. We combine Chinese characters with Latin characters so that the posters can have a good communication, take Chinese opera culture out and show the world the charm of opera culture.

Project Overview

Arts Fund Activities Planning has been a Silver winner in the Graphics, Illustration and Visual Communication Design award category in the year 2023 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Image Credits

For design images and photos please credit Zeyu Wu.

Silver Recognition

Zeyu Wu was recognized with the coveted Silver A' Design Award in 2024, a testament to excellence of their work Arts Fund Activities Planning.

Zeyu Wu Press Releases

Explore the world of Zeyu Wu through our press releases, designed for media members to use freely and enrich your content. Now available: Immediate access to 1 press releases for journalists.

Arts Fund Unveils Innovative Visual System for Traditional Chinese Opera Culture

The Communication University of Zhejiang collaborates with Xuguang Zhu to launch a visual system combining Chinese and Latin characters to promote the traditional Chinese opera culture, fostering cultural exchange between East and West.

Zeyu Wu Newsroom

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