Liqueur Packaging for Brandsthan
Maharani Mahansar Royal Rose Palace Edition celebrates Rajasthan heritage and the allure of Rosa Damascena. The design features a vintage shield motif with a black, red, white and gold palette, evoking timeless elegance. Inspired by Pushkar rose farms and the architectural grandeur of historic forts, this royal edition harmonizes tradition with craftsmanship, embodying cultural and artistic significance.
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Maharani Mahansar Royal Rose Palace Edition is an exquisite blend that celebrates royalty and elegance. Infused with the delicate essence of handpicked roses, this liquor offers a smooth and fragrant profile reminiscent of regal gardens. Presented in a collector's edition bottle, it embodies luxury and tradition, making it perfect for connoisseurs. A toast to heritage, this premium creation is a true royal treasure, crafted to captivate your senses and elevate every moment.
Maharani Mahansar, Shahi Gulab, Rajasthan, Palace, Havelis, Forts, Heritage, Liqueur, Liquor, Royal, Rajputana
The packaging and bottle design of the Palace Edition seamlessly combines a regal aesthetic with modern sophistication. The label is crafted from thick textured paper, featuring embossing, intricate gold foiling, and UV printing on embossed areas to achieve a luxurious finish. The box is made from matte-finished thick sheets for enhanced durability and premium print quality, adorned with gold foiling and embossing. These design and production techniques embody elegance, celebrating the heritage and grandeur of Rajasthan.
The biggest challenge in creating the Palace Edition was blending Rajasthan's regal heritage with modern luxury. Capturing palace grandeur and royal motifs required in-depth research and authentic representation. On the production side, sourcing quality materials and implementing intricate techniques like embossing, gold foiling, and UV printing required meticulous planning. Iterative prototyping, artisan collaboration, and refined methods ensured a luxurious, durable, and heritage-inspired design within budget.
The project started in March 2024 in Jaipur and finished in May 2024 In Jaipur
The Palace Edition packaging exudes sophistication and functionality. Side sleeves with a magnetic flap ensure secure closure. Inside, the left side details the Mahansar Family and Master Creator, while the right features a regal gate with gold motif embossing and a golden ribbon to elegantly unveil the bottle. The bottle's tearable plastic strip ensures secure sealing and easy opening with a simple cap rotation, blending royal aesthetics with practical usability for a luxurious unboxing experience.
The Palace Edition design research focused on blending Rajasthan regal aesthetics with modern usability, inspired by palaces and forts. Through visual analysis, site visits, and collaboration with artisans, insights into traditional motifs, techniques, and finishes were gained. Key findings emphasized balancing gold motifs, embossed textures, and luxury finishes with functionality, shaping a heritage inspired design that resonates with cultural richness and modern consumer expectations.
The design of Maharani Mahansar Royal Rose Palace Edition draws inspiration from the majestic forts, palaces, and havelis of Rajasthan, celebrating their timeless grandeur. Integrating the regal sport of horse polo, beloved by Maharajas, it reflects a blend of royal elegance and playful sophistication. This heritage liqueur captures the essence of Rajasthan’s opulence, with intricate design elements paying homage to its vibrant culture and architectural splendor.
Maharani Mahansar Liqueur Packaging has been a Silver winner in the Packaging Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
For design images and photos please credit Dheeraj Bangur.
Dheeraj Bangur was recognized with the coveted Silver A' Design Award in 2025, a testament to excellence of their work Maharani Mahansar Liqueur Packaging.
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