Bakers Dozen Egg Carton

13 Pack Egg Carton for Baker's Dozen Egg Cartons, LLC

The Baker's Dozen Egg Carton is a reusable, molded pulp egg carton that holds 13 eggs. A novel arrangement of 13 eggs, it contains two rows of 4 eggs with one row of 5 eggs in between. Not yet practical for large assembly line packers, whose equipment is designed to pack an even number of eggs. Such equipment would need to be retooled in order to fill a 13-pack carton. For small egg producers who pack their eggs by hand, however, the carton is a unique and distinctive package, suitable for farm stands, farmer's markets and the like.

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Download Press Kit № 87428 13 Pack Egg Carton for Baker's Dozen Egg Cartons, LLC by Randy Ludacer to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Bakers Dozen by Randy Ludacer

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13 Pack Egg Carton by Randy Ludacer

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Randy Ludacer Bakers Dozen

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Randy Ludacer 13 Pack Egg Carton

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Baker 039 s Dozen Egg Cartons LLCBrand Logo

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Randy Ludacer Interview

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Bakers Dozen Egg Carton 13 Pack Egg Carton Press Releases

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Bakers Dozen Egg Carton 13 Pack Egg Carton Media Articles

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Unique Properties

A reusable, molded pulp egg carton that holds 13 eggs. For small egg producers who pack their eggs by hand. Farm stands, farmer's markets and the like.

Tags

egg carton, baker's dozen, package design, structural design

Production Technology

Although the Baker's Dozen Egg Carton contains an unconventional number of eggs, it is manufactured using a deliberately traditional method. Egg cartons made of molded paper fiber have have a long history. In this way the Baker's Dozen carton was designed to be structurally strange, yet familiar. (It is also made of 100% recycled paper.)

Design Challenge

Realizing that our customers were not retail consumers, but small poultry farms, we consulted directly with them - the famers who had been contacting us. What we learned that their customers typically reuse cartons, bringing them back to be refilled. Realizing that our customers had customers of their own, we came up with a self-effacing, debossed logo. This gave farmers the option of smoothly covering our logo with their own labels. Or they could simply rely on the carton's self-explanatory statement: "Contains 13 Farm fresh Eggs."

Project Duration

The project has taken about 8 years, in all, to complete.

Operation Flow

In 2012, when the Baker's Dozen Egg Carton was still only a concept, the Huffington Post listed the Baker's Dozen Egg Carton as 1 of several packaging concepts they wished were real. Naturally, I wanted to grant their wish. But how? Then I got a call in from Willow Valley Farms in Nebraska. And I had to tell them what I'd told so many others: that the product did not yet exist. Together we formed Baker's Dozen Egg Cartons, LLC

Research

Early on, a few large egg producers had expressed interest in our new 13-egg carton, but their egg-packing machinery was only designed to pack eggs in pairs. They could only handle even numbers like, 6, 12 or 18 eggs. To pack an odd number like 13 eggs, they would need to make a major retooling investment. This meant that, for the time being, our cartons would only be practical for small egg-producers who would be packing their eggs by hand. (Farm-stands, farmer's markets and the like.)

Inspiration

Maybe it was a counter-intuitive response to finding out that my cholesterol levels were slightly elevated. But, in 2011, I began to play around with an idea for fitting even more eggs into a carton. The Baker's Dozen Egg Carton was the eventual result.

Project Overview

Bakers Dozen Egg Carton 13 Pack Egg Carton has been a Silver winner in the Packaging Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Image Credits

For design images and photos please credit Randy Ludacer.

Silver Recognition

Randy Ludacer was recognized with the coveted Silver A' Design Award in 2020, a testament to excellence of their work Bakers Dozen Egg Carton 13 Pack Egg Carton.

Randy Ludacer Press Releases

For journalists seeking engaging content: Explore our press releases featuring Randy Ludacer's work, freely available for incorporation into your stories. 1 press releases are now available for immediate access by journalists.

Baker's Dozen Egg Carton: A Unique 13-Pack Egg Carton for Small Producers

Randy Ludacer Introduces the Baker's Dozen Egg Carton

Randy Ludacer Newsroom

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