Branding for Ai Academy
Ai Academy logotype draws on a mood inspired by the classic fonts used in programs dedicated to the code, the so-called monospaced. Regarding for the solution adopted on backgrounds, the project, takes its inspiration from the concept of "multidisciplinarity of artificial intelligence" in relation to a fluid and characterizing state without a necessary reference to technology. The interaction between the logo and the backgrounds creates a geometric contrast that always places the logo clearly and visible, in addition, the brand has a strong recognition for the use of bold and fresh colors.
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Download Press Kit № 100933 Branding for Ai Academy by Emanuele Grittini to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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For Ai Academy, find press releases in a variety of languages: English.
Ready for your features: articles on Ai Academy in various languages, including Italian, German, French, English, Korean, Turkish, Chinese (Mandarin), Indonesian, Japanese, Russian, Arabic (Standard), Portuguese, Dutch, Hindi and Spanish.
The biggest obstacle has been standing out from the crowd, today there are many startups that deal with artificial intelligence. The first goal was achieved through a design that took into account the fundamental aspects of the brand. The second goal was to visually translate corporate values into abstract concepts.
AI, Artificial Intelligence, New Economy, Smart Working, artwork,
for the production of this brand identity, in addition to the classic graphics programs of the Adobe Suite, the following were used for the background: a Canon reflex, Pantoni, Ral paint, rigid cardboard support and photographic equipment such as lights and softboxes.
The most complex part of the design was to find the right combination between the abstraction and the understanding of what the brand offers as services, while giving the freedom to not have a definitive focal point on the only technological approach dedicated to some areas of the 'artificial intelligence but extending the possible services to a wider range without the need for a new brand idenity.
The project started in November 2018 in Milan and finished in April 2019 in Milan.
The interaction with the brand identity takes place in different phases, first of all through the corporate material that are pro-rated in the various conventions and webinars where the client promotes his activity. Secondly, the users of any type, interact with the social part, specifically designed to be respected in the corporate graphics.
The design of this brand identity has been designed to amaze, dazzle and differentiate the brand from its competitors, leading it to compete with international companies given the particular and highly appreciated connotation of the brand.
The inspiration for this project is derived from the translation of the concept of "multidisciplinarity of artificial intelligence" related to a fluid and characterizing mood without a necessary reference to technology.
Ai Academy Branding has been a Iron winner in the Graphics, Illustration and Visual Communication Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
For design images and photos please credit Emanuele Grittini.
Emanuele Grittini was recognized with the coveted Iron A' Design Award in 2020, a testament to excellence of their work Ai Academy Branding.
Attention press members and journalists: We offer a collection of press releases on Emanuele Grittini and their notable work, available for your unrestricted use. Available now: 1 press releases ready for immediate access by journalists.
Award-winning designer Emanuele Grittini introduces a groundbreaking brand identity for Ai Academy, blending art and technology to redefine corporate branding. The project, initiated in November 2018 and completed in April 2019 in Milan, sets a new standard for AI-related design.
Step into Emanuele Grittini Newsroom for a showcase of exemplary design and recognized projects.
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