Women of Wonder University
Brand Identity for Salvita Design
The women of wonder university is a science platform designed to prepare women for their future by teaching them the skills necessary for balancing work and family life. The letters of women of wonder create the word abbreviation. They are different colors representing important characteristics such as femininity, opportunity, openness, perspective, trust and knowledge. With the selected color combination and lettering, the new brand creates visibility, energy and spontaneity.
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Women of Wonder University by Salvita Bingelyte
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Brand Identity by Salvita Bingelyte
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Salvita Bingelyte Women of Wonder University
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Salvita Bingelyte Brand Identity
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Women of Wonder University Brand Identity Press Releases
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Women of Wonder University Brand Identity Media Articles
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Unique Properties
WoW University is a twelve week course offered through an innovative platform, packed with theory and practice to help every woman get started in her life long journey so they can be an even bigger WoW. The courses consist of practical and theoretical lessons about creativity, self discovery, collaboration and the realization of ideas, both online and at the university. These are key soft skills that will be more important than technical skills for a successful career in the future.
Tags
University, women, visual identity, logo, branding, graphic design, Salvita Design, Lithuania
Production Technology
I opted to use bright colors. Pink symbolizes femininity and opportunity, light blue represents openness and perspective, and dark blue symbolizes trust and knowledge.
Design Challenge
To create a logo for a future women university that would stand apart from the regular universities.
Project Duration
Started in November 2019 and finished December 2019 in Vilnius, Lithuania.
Operation Flow
I created a new logo and brand identity for the Women of Wonder University. The goal was to appeal to a new generation of women who are too busy to attend a full time university. The first letters of Women of Wonder are joined together to create a nice and powerful word abbreviation, WoW. With a strong color combination and bold lettering, the new brand creates high visibility, energy and spontaneity.
Research
Inspired by women power, I created a modern, stylish and catchy university logotype. The bold, colorful and vivid style sets WoW University apart from other brands.
Inspiration
The Women of Wonder University is an innovative science platform designed to prepare women for future work, life balance. Gender inequality is growing and WoW wants women to grow and feel confident about their future. Professionals, professors, mentors and lifelong learning enthusiasts come together to share everything they know with students, the women of the future.
Image Credits
Copywriter Erin Hope Stevens
Project Overview
Women of Wonder University Brand Identity has been a Bronze winner in the Graphics, Illustration and Visual Communication Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Salvita Bingelyte was recognized with the coveted Bronze A' Design Award in 2020, a testament to excellence of their work Women of Wonder University Brand Identity.
Salvita Bingelyte Press Releases
Journalists and media members can enrich their content with our press releases on Salvita Bingelyte, available for free use. Press members can now immediately access 10 press releases.
Introducing Women of Wonder University's Brand Identity by Salvita Bingelyte
Salvita Bingelyte unveils the innovative brand identity for Women of Wonder University, designed to empower women for the future
Salvita Bingelyte Newsroom
Explore Salvita Bingelyte Newsroom to uncover award-winning design projects and more.
