Package
Super Leg

Package for Three Squirrels

Three Squirrels is a Chinese snack brand, and each of their product packagings has its iconic squirrel image. When designing the packaging of a series of products such as Super Leg, how to combine the brand's mascot squirrel with the product, and at the same time stand out from the many similar products on the shelf, is the designer's first consideration in this design.

Chen Wang 2021 Professional Iron Press Kit № 111442

Download Press Kit № 111442

Download Press Kit № 111442 Package for Three Squirrels by Chen Wang to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Super Leg by Chen Wang
Super Leg by Chen Wang

Download 1800 Pixels JPEG Image.

Maximize the potential of this 1800-pixel image: at 300 DPI, it delivers exceptional detail up to 6 inches, while at 150 DPI, it offers clarity for prints up to 12 inches. Download watermark-free, high-res images with your press credentials, or opt for an immediate low-res download. Image Credits Section holds all necessary photo accreditation details.

Package by Chen Wang
Package by Chen Wang

Download 1800 Pixels JPEG Image.

This 1800-pixel image adapts to your print needs: sharp and detailed at 6 inches with 300 DPI, it transitions smoothly to 12 inches at 150 DPI, preserving visual quality. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. For attribution details, see the Image Credits Section.

Chen Wang Super Leg
Chen Wang Super Leg

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. Details on photo contributions are located in the Image Credits Section.

Chen Wang Package
Chen Wang Package

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. With press accreditation, enjoy watermark-free, high-res downloads. Low-res images are available immediately for all. Details on photo contributions are located in the Image Credits Section.

Chen Wang Designer Portrait Photo
Chen Wang Designer Portrait Photo

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Download watermark-free, high-res images with your press credentials, or opt for an immediate low-res download. Image Credits Section holds all necessary photo accreditation details.

Three SquirrelsBrand Logo
Three SquirrelsBrand Logo

Download 1800 Pixels JPEG Image.

Leverage the high resolution of this 1800-pixel image for detailed, vibrant prints. At 300 DPI, it's ideal for up to 6 inches; at 150 DPI, it scales beautifully to 12 inches. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. For attribution details, see the Image Credits Section.

Design Newswire
Super Leg Package Press Releases

Press releases for Super Leg are now accessible in these languages: English.


Press Kit
Super Leg Package Media Articles

Our Super Leg articles are prepped and available in these languages: Korean, Indonesian, Japanese, Russian, Chinese (Mandarin), Dutch, Turkish, Hindi, French, Arabic (Standard), Portuguese, English, Spanish, Italian and German, ready for your use.


Unique Properties

Three Squirrels is a Chinese snack brand, and each of their product packaging has its iconic squirrel image. When designing the packaging of a series of products such as Super Leg, how to combine the brand's mascot (squirrel) with the product, and at the same time stand out from the many similar products on the shelf, is our first consideration in this design.

Inspiration

The design is inspired by the plot in the cartoon "Cat and Mouse" where the mouse steals cheese and is caught by the cat. In this package, the squirrel Xiaojian lay on the huge chicken drumsticks, ecstatically enjoying the food, but unexpectedly the clothes were caught by the shelves. The part of the chicken leg that is torn apart by the teeth is the window of the package, through which you can see the delicious meat inside.

Project Overview

Super Leg Package has been a Iron winner in the Packaging Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Image Credits

For design images and photos please credit Chen Wang.

Chen Wang Designer Portrait Photo Award Logo
Iron Recognition

Chen Wang was recognized with the coveted Iron A' Design Award in 2021, a testament to excellence of their work Super Leg Package.

DesignPRWire
Chen Wang Press Releases

Access a rich repository of press releases on Chen Wang, offered to press and media professionals for unrestricted use in their stories. For immediate journalistic use: 1 press releases are available right now.


Introducing Super Leg: A Creative Packaging Design by Chen Wang

Chen Wang Unveils Three Squirrels' Super Leg Packaging Design Inspired by "Cat and Mouse" Cartoon


Chen Wang Designer Portrait Photo
Chen Wang Newsroom

Discover outstanding design and award-winning initiatives in the Chen Wang Newsroom.

You are currently viewing Media Showcase № 111442. Dive into Chen Wang's newsroom to find their best work, alongside a wealth of high-res images, interviews, and essential links. Welcome to Press Kit / Media Showcase 111442 on Super Leg. Discover additional content in Newsroom 282222.

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