Yuchuan Ming
Tea Tin Cans for No.72 Design Studio
This project is a series of Blue-and-white tin cans for tea packaging. The main decorations on the sides are mountain and cloud figures resembling the style of Chinese ink wash landscape paintings. By combining traditional patterns with modern graphic elements, abstract lines and geometric shapes are blended into traditional art styles, providing refreshing features for the cans. The tea names in traditional Chinese Xiaozhuan calligraphy are made into embossed seals on top of the lid handles. They are the highlights which make the cans more like real artworks in some way.
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Yuchuan Ming by Jessica Zhengjia Hu
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Tea Tin Cans by Jessica Zhengjia Hu
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Jessica Zhengjia Hu Yuchuan Ming
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Jessica Zhengjia Hu Tea Tin Cans
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Jessica Zhengjia Hu Designer Portrait Photo
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No 72 Design StudioBrand Logo
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Jessica Zhengjia Hu Interview
Interview Opportunity: Access an exclusive interview with Jessica Zhengjia Hu, spanning approximately 1646 words, free for journalistic use. Download available now. Access Jessica Zhengjia Hu Interview Now.
Yuchuan Ming Tea Tin Cans Press Releases
For Yuchuan Ming, find press releases in a variety of languages: English.
Yuchuan Ming Tea Tin Cans Translations
Proudly offering Yuchuan Ming project translations in several languages: Tea Tin Cans EN, Teeblikke AF, Kanaçet E Çajit SQ, የሻይ ቆርቆሮ ማሸጊያዎች AM, علب الشاي AR, Թեյի Թիթեղյա Բանկաները HY, Çay Qabları AZ, Te Latak EU, Бляшаныя Банкі Для Гарбаты BE, চা টিনের ক্যান BN, Limenke Za Čaj BS, Консервите За Чай BG, လက်ဖက်ခြောက်ဗူး MY, Les Llaunes De Te CA, Zitini Za Tiyi NY, 茶叶罐 ZH, Lattine Di Tè CO, Limenke Za Čaj HR, Čajové Plechovky CS, Tedåser DA, Theeblikjes NL, Teaj Ladskatoloj EO, Teepurgid ET, Teepurkit FI, Les Boîtes De Conserve De Thé FR, As Latas De Té GL, ჩაის თუნუქის ქილა KA, Teedosen DE, Τενεκέδες Τσαγιού EL, ટી ટીન કેન GU, Bwat Fèblan Te HT, Gwangwanin Shayi HA, פחיות תה HE, चाय टिन के डिब्बे HI, Teakonzervdobozok HU, Teh Kaleng ID, Cannaí Stáin Tae GA, Mkpọ Tii Tii IG, Tedósir IS, Le Lattine Di Tè IT, 茶缶 JA, Kaleng Teh JV, ಟೀ ಟಿನ್ ಕ್ಯಾನ್ಗಳು KN, Қаңылтыр Шәйі KK, កំប៉ុងតែ KM, Amabati Y'icyayi RW, Чай Калай Банкалар KY, 차 깡통 KO, Tenekeyên Çayê KU, Tea Stagni Cans Fasciculi LA, Téi Dosen LB, ປ໋ອງຊາ LO, Arbatos Skardinės LT, Tējas Skārda Kārbas LV, Лимени Конзерви За Чај MK, Kapoaka Dite MG, Tin Teh MS, ടീ ടിൻ ക്യാനുകൾ ML, Bottijiet Tal-Landa Tat-Te MT, Tiihi Tiihi MI, चहा टिन कॅन MR, Цайны Лааз MN, चिया टिन क्यान NE, Tebokser NO, ଚା ଟିଫିନ୍ କ୍ୟାନ୍ OR, ਚਾਹ ਟੀਨ ਦੇ ਡੱਬੇ PA, قوطی های حلبی چای FA, Puszki Po Herbacie PL, چای ټین کین PS, Latas De Chá PT, Conservele De Ceai RO, Жестяные Банки Для Чая RU, چانهه جي ٿلهي SD, Apa Lauti Apa SM, Конзерве За Чај SR, Canaichean Staoin Tì GD, Tea Tin Cans SN, තේ ටින් කෑන් SI, Čajové Plechovky SK, Pločevinke Za Čaj SL, Gasacadaha Shaaha SO, Makotikoti A Tee ST, Las Latas De Té ES, Kaléng Tea SU, Makopo Ya Chai SW, Teburkar SV, தேநீர் டின் கேன்கள் TA, టీ టిన్ డబ్బాలు TE, Банкаҳои Тунукаи Чой TG, กระป๋องชา TH, Çaý Gaplary TK, Ang Mga Lata Ng Tsaa TL, Çay Tenekeleri TR, Чәй Калайлары TT, چاي قەلەي قۇتىسى UG, Жерстяні Банки Для Чаю UK, چائے کے ٹن کین UR, Choy Qalay Qutilari UZ, Hộp Thiếc Trà VI, Caniau Tun Te CY, Tee Blikken FY, Iinkonkxa Zeti XH, טיי צין קאַנס YI, Awọn Agolo Tii Tii YO, Amathini Etiye ZU, 茶葉罐 ZY, Mga Lata Sa Tsa CEB, ʻo Nā Kī Kī Kī HAW, Tshuaj Yej Tin Poom HMN, tailored for your needs.
Yuchuan Ming Tea Tin Cans Media Articles
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Unique Properties
In this project, the major designs are tin cans with blue and white colors and features resembling the Chinese traditional ink wash painting of landscapes. On top of the lid handles are embossed seals of the name of each tea. These seals are made of Xiaozhuan, a traditional calligraphy style from the Qin Dynasty. The major landscape images on the sides are mountains and clouds. With the ideas that tea grows in the mountains, and clouds express the peaceful and relaxing feelings that tea brings us. Traditional Chinese patterns and modern graphic elements are blended into the concept of ink wash painting. With abstract lines and geometric shapes, modern elements combine with traditional Chinese art styles, providing refreshing features for the packaging works. In addition to the tin cans, hexagonal outer boxes are designed under the same concept features and methods. The outer boxes are a set of external packages for the tin cans as well.
Tags
tea, tin can, tea canister, tea container, Blue-and-white porcelain, Chinese, tea culture, ink wash painking, traditional Chinese pattern, Chinese style
Production Technology
Blue-and-white porcelain and Chinese ink wash painting are two widely known representatives of Chinese art culture. Indeed, many ancient porcelain pieces were decorated with ink-wash style images. In this project, I am trying to interpret this traditional style in a more creative way. So I applied more abstract shapes and lines in the landscapes figures, while maintaining traditional styled patterns as supplemental details. In this way, I wish to find a balance between traditional arts and modern styles.
Design Challenge
Designing practical, functional, and artistic tea packaging is a basic purpose. The actual challenge of this project is the interaction between traditional art forms and modern creative styles. Combining different forms of traditional cultures is my first attempt. The important part is to make balance between all these art cultures so they will not be separated or taking over each other. Furthermore, I need solve these following questions. How to blend in modern elements smoothly? How to interpret these styles in more creative and appealing ways? How to build up relationships and connections between the past and the future? And finally how to transform these ideas into reality so people can get the essence and beauty of the tea, porcelain, ink wash painting, and modern graphic design from the products at the same time.
Project Duration
The project started in December 2020 and completed in February 2021 in Shenzhen China.
Operation Flow
How to draw customer attention when there are so many selections of the same type of tea products in the market? A classy and attractive package may help a lot in this way. Imitating a Blue-and-white porcelain-liked surface adds deluxe features to the external appearance of the tin cans. In addition, the landscape figures and traditional pattern decorations on the sides emphasize the artistic value of the cans. And the highlight is the traditional Xiaozhuan calligraphy embossed seal on top of the lid handle. This style of seals is frequently used in actual Chinese ink wash paintings and artworks by many traditional artists. Therefore the embossed seals make these tin cans more like real artworks when presenting to the customers. In China, tea is usually associated with art events and cultures. And I hope people can enjoy the beauty within all these Chinese traditional art cultures while relishing the mellow taste of Chinese tea.
Research
Chinese Tea Culture has a history of thousands of years. I went through category of different types of tea and selected four popular ones as representatives for my projects: the West Lake Longjing, Tie Guanyin which is a type of Oolong tea, the Biluochun and the Puer Tea. Then I had to associate their origin, tastes and qualities with the shapes and features of ink wash landscape paintings. In addition, I also looked for interesting tea traditions and stories in Chinese history for inspirations. It is said that a scholar in Song Dynasty once compared tea to a friend called Mr Yuchuan in his book. The name Yuchuan was passed on since then. And that was how I came up with the idea of the project name.
Inspiration
As native Cantonese, tea drinking is a daily routine of my family. One day I saw a small Blue-and-white porcelain cup while I was trying to open the tea can and make some tea. The inspiration popped up and I thought it would be a good idea to design tea cans which had a Blue-and-white porcelain-liked appearance. They would still be tin cans, but using only blue and white colors and somehow resembling Chinese ink wash painting styles. The purpose is to mimic the look of Blue-and-white porcelain, so the cans can be used as decorative containers for other objects as well. Yuchuan is an alternative name of tea originated from the Song Dynasty in Chinese history. Ming means tea as well, and it is a common preferred name for modern Chinese people.
Project Overview
Yuchuan Ming Tea Tin Cans has been a Iron winner in the Packaging Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Image Credits
For design images and photos please credit Jessica Zhengjia Hu.
Iron Recognition
Jessica Zhengjia Hu was recognized with the coveted Iron A' Design Award in 2021, a testament to excellence of their work Yuchuan Ming Tea Tin Cans.
Jessica Zhengjia Hu Press Releases
We provide a series of press releases on Jessica Zhengjia Hu that journalists and press members can freely incorporate into their narratives. Journalists, gain instant access to 4 press releases today.
Yuchuan Ming: Redefining Tea Can Packaging with Blue-and-White Porcelain Inspiration
Introducing Yuchuan Ming, a revolutionary tea can packaging project by designer Jessica Zhengjia Hu, inspired by the elegance of Blue-and-white porcelain and Chinese ink wash painting.
Jessica Zhengjia Hu Newsroom
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