Brand Identity for Khedr el Attar
Working with the team at Khedr to develop the brand strategy along with a visual system that reflects the brand's new positioning. This made us start with a vision to retain Khedr's status of being the go-to brand for everything that is organic and raw. The visual identity helped in making the business mature into three main subcategories; organic medicine, raw beauty and culinary.
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Download Press Kit № 139930 Brand Identity for Khedr el Attar by Nour elchourbaji to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Explore press materials for Khedr El Attar, available in languages such as English.
We provide articles ready for publication on Khedr El Attar, offered in several languages: Dutch, Korean, French, English, Spanish, Indonesian, Japanese, Russian, Chinese (Mandarin), Hindi, Turkish, Arabic (Standard), Italian, German and Portuguese.
Working with the team at Khedr to develop the brand strategy along with a visual system that reflects the brand's new positioning. This made us start with a vision to retain Khedr's status of being the go-to brand for everything that is organic and raw. The visual identity helped in making the business mature into three main subcategories; organic medicine, raw beauty and culinary.
Rebranding, Arabic Design, Visual Identity, Packaging Design, Brand Guidelines
The project started in March 2020 in Cairo and finished in 2021
Khedr El Attar established his trade within the old city walls of Cairo back in 1945. He quickly weaved his presence within the fabric of Egyptian culture that Naguib Mahfouz mentioned him in his trilogy, and his fame exploded within the lands that Ahmed Adaweya sang his name. Khedr El Attar is expanding his modern preposition keeping the old ethos, premium raw products with great value.
Khedr El Attar Brand Identity has been a Iron winner in the Graphics, Illustration and Visual Communication Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
For design images and photos please credit Nour elchourbaji.
Nour elchourbaji was recognized with the coveted Iron A' Design Award in 2022, a testament to excellence of their work Khedr El Attar Brand Identity.
Our press releases on Nour elchourbaji and their work are made freely available for press members looking to add depth to their content. Available now: 3 press releases ready for immediate access by journalists.
Award-winning designer Nour elchourbaji rebrands Khedr El Attar with a fresh visual identity
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