Liquor for Qianying Niu
A Chinese liquor bottle design inspired by ancient bamboo slips used in documenting Chinese culture and the Cang-Shan liquor distillation process has been unveiled. The black exterior exudes purity and depth, while a Chinese poem carved on bamboo slips inside adds sophistication. All materials used are sustainable and reusable, presenting a solution to the recycling dilemma in the liquor industry. This design blends calligraphy, bamboo slips, and an intricately shaped bottle to revive the reading and drinking cultures central to Asian society.
Download Press Kit № 148369
Download Press Kit № 148369 Liquor for Qianying Niu by Qianying Niu to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Press Access: An insightful interview with Qianying Niu, estimated at 1202 words, is now available for use in your stories free of charge. Download access provided. Access Qianying Niu Interview Now.
Availability alert: Press releases for Bamboo Slips in languages including English.
Excited to make Bamboo Slips accessible in many languages through our translations: Drank AF, Pije Alkoolike SQ, መጠጥ AM, الخمور AR, Լիկյոր HY, Içki AZ, Likore EU, Лікёр BE, মদ BN, Liker BS, Алкохол BG, အရက် MY, Licor CA, Ilimnon CEB, Mowa NY, 酒 ZY, Licore CO, Liker HR, Likér CS, Spiritus DA, Likeur NL, Likvoro EO, Likööri ET, Viina FI, Alcool FR, Deoch-Làidir GD, Licor GL, ლიქიორი KA, Alkohol DE, Το Ποτό EL, દારૂ GU, Likè HT, Barasa HA, Waiʻona HAW, משקאות חריפים HE, शराब HI, Cawv HMN, A Szeszes Ital HU, Áfengi IS, Mmanya IG, Minuman Keras ID, Meisciúla GA, Liquore IT, 酒 JA, Omben-Omben JV, ಮದ್ಯ KN, Ликер KK, ស្រា KM, Inzoga RW, 술은 KO, Araq KU, Ичимдик KY, ເຫຼົ້າ LO, Liquor LA, Alkohols LV, Alkoholiniai Gėrimai LT, Likör LB, Пијалок MK, Toaka MG, Minuman Keras MS, മദ്യം ML, Likur MT, Waipiro MI, मद्य MR, Архи MN, रक्सी NE, Brennevin NO, ମଦ OR, شراب PS, مشروب FA, Alkohol PL, Licor PT, ਸ਼ਰਾਬ PA, Lichiorul RO, Ликер RU, O Le Ava SM, Ликер SR, Doro SN, شراب SD, මත්පැන් SI, Likér SK, Alkoholne Pijače SL, Khamriga SO, Joala ST, El Licor ES, Inuman Keras SU, Pombe SW, Sprit SV, Alak TL, Алкогол TG, மதுபானம் TA, Эчемлек TT, మద్యం TE, สุรา TH, Likör TR, Likýor TK, Лікер UK, شراب UR, ھاراق UG, Likyor UZ, Rượu VI, Gwirod CY, Drank FY, Utywala XH, מאַשקע YI, Oti YO, Utshwala ZU, 酒 ZH, Liquor EN.
Our articles on Bamboo Slips, prepared for immediate use, are offered in several languages, including Korean, French, German, Indonesian, Italian, Dutch, English, Spanish, Japanese, Russian, Chinese (Mandarin), Turkish, Arabic (Standard), Portuguese and Hindi.
This is the first Chinese liquor to use a non-label design. All the materials of the design are sustainable and reusable, which solves the recycling dilemma common to the liquor industry. Blending bamboo slips, calligraphy, and carefully orchestrated bottle shape, the design aims to bring back both reading and drinking cultures central to Asian people. The design connects history, ancient Chinese calligraphy, sustainable material, and zen culture together.
Liquor, Packaging, Liquor Packaging, Creative Packaging, Chinese Bamboo Slips, No-Label Design
This design uses bamboo slips wrapped around a delicately created Chinese liquor bottle to blend culture, zen, and sustainability together. This is also the first Chinese liquor to use a non-label design.
This is the first Chinese liquor to use a non-label design. All the materials of the design are sustainable and reusable, which solves the recycling dilemma common to the liquor industry. The creative challenge in this design is using bamboo slips wrapped around a delicately created Chinese liquor bottle to blend culture, zen, and sustainability together.
The project started in August 2022 in Paris and finished in November 2022 in Shanghai.
Opening the liquor package is like opening a bamboo slip in ancient China. Inside the package is a Chinese poem, The Decree of Wine, which is carved on bamboo slips. The design blends the cultural reading experience with the purity and excellence of the liquor together, uncovering the rich story which blossoms at every sip of the liquor.
This design is based on two motifs: the bamboo slips were used by ancestors to document and spread Chinese musical and ritual culture in a paper-lacking era. Second, originated from a small town Cang-Shan, the liquor requires years to distill, echoing the ancient philosophy that rewards come with patience.
This design centers around Zen, using black as the main product color to emphasize purity and profoundness. The package uses bamboo slips as material. Opening the liquor package is like opening a bamboo slip in ancient China. Inside the package is a Chinese poem, The Decree of Wine, which is carved on bamboo slips. The design blends the cultural reading experience with the purity and excellence of the liquor together, uncovering the rich story which blossoms at every sip of the liquor.
Image #1: Photographer Qianying Niu, Bamboo Slips Liquor, 2022. Image #2: Photographer Qianying Niu, Bamboo Slips Liquor, 2022. Image #3: Photographer Qianying Niu, Bamboo Slips Liquor, 2022. Image #4: Photographer Qianying Niu, Bamboo Slips Liquor, 2022. Image #5: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Bamboo Slips Liquor has been a Silver winner in the Packaging Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Qianying Niu was recognized with the coveted Silver A' Design Award in 2023, a testament to excellence of their work Bamboo Slips Liquor.
Numerous press releases on Qianying Niu and their achievements are at your disposal, inviting press members to use them freely in their coverage. 1 press releases are now available for immediate access by journalists.
Qianying Niu Unveils Innovative Liquor Packaging Inspired by Zen and Chinese Culture
Discover outstanding design and award-winning initiatives in the Qianying Niu Newsroom.
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