Product Design for PepsiCo Design and Innovation
Recently, Gatorade collaborated with Go Rigo Go! to create an enticing new offer for its consumers: an exclusive clothing line and sports accessories available for a limited time only and supporting a social cause. Proceeds from the sale of Gatorade x Go Rigo Go! benefitted the Los Yarumos Cycling School, located in the northern area of the Department of Antioquia.
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Availability alert: Press releases for Gatorade x Go Rigo in languages including English.
Access our collection of Gatorade x Go Rigo articles, ready for use and offered in languages: Spanish, Italian, Portuguese, Turkish, English, Arabic (Standard), Japanese, Russian, Chinese (Mandarin), Korean, German, Indonesian, Hindi, French and Dutch.
Recently, Gatorade collaborated with Go Rigo Go! to create an enticing new offer for its consumers: an exclusive clothing line and sports accessories available for a limited time only and supporting a social cause. Proceeds from the sale of Gatorade x Go Rigo Go! benefitted the Los Yarumos Cycling School, located in the northern area of the Department of Antioquia.
The team drew design inspiration for this collaboration from the beauty of the Colombian landscapes athletes explore as they navigate their cycling journey. The mountain and valley motifs woven throughout the Gatorade x Go Rigo Go! collection represents the passion and dedication that every cyclist devotes to each kilometer they ride, knowing there will be obstacles and challenges, but never losing sight of the goal of breaking through their own limits.
Gatorade x Go Rigo Product Design has been a Bronze winner in the Social Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
For design images and photos please credit PepsiCo Design and Innovation.
PepsiCo Design and Innovation was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Gatorade x Go Rigo Product Design.
Explore the world of PepsiCo Design and Innovation through our press releases, designed for media members to use freely and enrich your content. Now available: Immediate access to 50 press releases for journalists.
PepsiCo Design & Innovation Unveils Limited Edition Gatorade x Go Rigo Collection
PepsiCo Design and Innovation Newsroom is your gateway to exploring acclaimed design and award-winning works.
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