'Gatorade x Go Rigo' by PepsiCo Design and Innovation: Innovation in Product Design

Gatorade x Go Rigo

Product Design for PepsiCo Design and Innovation

Recently, Gatorade collaborated with Go Rigo Go! to create an enticing new offer for its consumers: an exclusive clothing line and sports accessories available for a limited time only and supporting a social cause. Proceeds from the sale of Gatorade x Go Rigo Go! benefitted the Los Yarumos Cycling School, located in the northern area of the Department of Antioquia.

PepsiCo Design and Innovation 2023 Agency Bronze Press Kit № 149744

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Gatorade x Go Rigo by PepsiCo Design and Innovation

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Product Design by PepsiCo Design and Innovation

Download 1800 Pixels JPEG Image.

This 1800-pixel image adapts to your print needs: sharp and detailed at 6 inches with 300 DPI, it transitions smoothly to 12 inches at 150 DPI, preserving visual quality. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. Photo credits are listed in the Image Credits Section.

PepsiCo Design and Innovation Gatorade x Go Rigo

Download 1800 Pixels JPEG Image.

Maximize the potential of this 1800-pixel image: at 300 DPI, it delivers exceptional detail up to 6 inches, while at 150 DPI, it offers clarity for prints up to 12 inches. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. Details on photo contributions are located in the Image Credits Section.

PepsiCo Design and Innovation Product Design

Download 1800 Pixels JPEG Image.

The 1800-pixel image is crafted for flexibility in print sizes—crisp and detailed at up to 6 inches with 300 DPI, and maintains its clarity at up to 12 inches when set to 150 DPI. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. Details on photo contributions are located in the Image Credits Section.

Gatorade x Go Rigo Product Design Press Releases

Press resources for Gatorade x Go Rigo are offered in several languages: English.

Gatorade x Go Rigo Product Design Media Articles

We provide articles ready for publication on Gatorade x Go Rigo, offered in several languages: Spanish, Italian, Portuguese, Turkish, English, Arabic (Standard), Japanese, Russian, Chinese (Mandarin), Korean, German, Indonesian, Hindi, French and Dutch.

Unique Properties

Recently, Gatorade collaborated with Go Rigo Go! to create an enticing new offer for its consumers: an exclusive clothing line and sports accessories available for a limited time only and supporting a social cause. Proceeds from the sale of Gatorade x Go Rigo Go! benefitted the Los Yarumos Cycling School, located in the northern area of the Department of Antioquia.

Inspiration

The team drew design inspiration for this collaboration from the beauty of the Colombian landscapes athletes explore as they navigate their cycling journey. The mountain and valley motifs woven throughout the Gatorade x Go Rigo Go! collection represents the passion and dedication that every cyclist devotes to each kilometer they ride, knowing there will be obstacles and challenges, but never losing sight of the goal of breaking through their own limits.

Project Overview

Gatorade x Go Rigo Product Design has been a Bronze winner in the Social Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Image Credits

For design images and photos please credit PepsiCo Design and Innovation.

Bronze Recognition

PepsiCo Design and Innovation was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Gatorade x Go Rigo Product Design.

PepsiCo Design and Innovation Press Releases

Media members, dive into our press releases on PepsiCo Design and Innovation's work, ready for you to use and enhance your journalistic content. 50 press releases are now available for immediate access by journalists.

Gatorade x Go Rigo: A Collaboration Inspired by Colombian Landscapes

PepsiCo Design & Innovation Unveils Limited Edition Gatorade x Go Rigo Collection

PepsiCo Design and Innovation Newsroom

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