Packaging
Iced Hop Gin

Packaging for Michael Held

The gin's flavor, created through a infusion of hop and peppermint, is reflected in its visual identity. A frozen hop cone paired with a staring owl captures the crisp, cool essence of the drink. The dominance of mint is echoed in the outer packaging through shades of blue and stylized ice flowers. This cold, clean theme continues in the frosted glass bottle, where a metallic label enhances the icy impression. Subtle frost patterns and snowflake accents are embossed on the surface, reinforcing the fresh theme. Each element supports the gin's refreshing character.

Michael Held 2025 Professional Bronze Press Kit № 163667

Download Press Kit № 163667

Download Press Kit № 163667 Packaging for Michael Held by Michael Held to access high-res images, essential texts, translations, and exclusive interviews—all in one.


Available Now for Your Next Story

At communication|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.


Please Note:

  • Credit the work's creator and/or photographer.
  • Mention communication|newsroom as your source.
  • Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.

Let’s Collaborate: Your stories matter. communication|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.


Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.


Iced Hop Gin by Michael Held
Iced Hop Gin by Michael Held

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. With press accreditation, enjoy watermark-free, high-res downloads. Low-res images are available immediately for all. Photo credits are listed in the Image Credits Section.

Packaging by Michael Held
Packaging by Michael Held

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. Details on photo contributions are located in the Image Credits Section.

Michael Held Iced Hop Gin
Michael Held Iced Hop Gin

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. High-res images, watermark-free, are yours with press accreditation; or grab a low-res copy now, no wait required. For photo credit information, refer to the Image Credits Section.

Michael Held Packaging
Michael Held Packaging

Download 1800 Pixels JPEG Image.

The 1800-pixel image is crafted for flexibility in print sizes—crisp and detailed at up to 6 inches with 300 DPI, and maintains its clarity at up to 12 inches when set to 150 DPI. With press accreditation, enjoy watermark-free, high-res downloads. Low-res images are available immediately for all. Photo credits are listed in the Image Credits Section.

Michael HeldBrand Logo
Michael HeldBrand Logo

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. Download watermark-free, high-res images with your press credentials, or opt for an immediate low-res download. Consult the Image Credits Section for information on photo credits.

Unique Properties

The frozen hop cone paired with a mystic owl visually reflects the gin's unique flavor profile, dominated by spicy hops and refreshing peppermint. The coolness of mint shapes the overall impression, mirrored in the outer packaging with cool blue tones and ice flowers. This frosty theme extends to the frosted glass bottle, with a metallic label enhancing the icy feel. The recurring owl emblem adds a sense of freshness and determination, highlighting the gin's direct, strong taste.

Tags

Gin, Infused, iced, owl, hop,

Production Technology

In cooperation with the founder, we created the Gin packaging totally from scratch including the material mix. Through these well-chosen and simple materials like the frosted glass and the reflective label the design visually prepares the customer for the upcoming fresh and crisp taste experience.

Design Challenge

At first, I experimented with different bottle types i.e. brown beer bottles with crown caps or bow closure. Also, I went for a green color theme for the label with classical Blackletter typography. This has led to, a direction of traditional Franconian craft beer design. The idea of peppermint infusion was not directly visible.

Project Duration

The project began in November 2023 and was completed in March 2024. The selection of a suitable mix of materials was especially challenging, as the small production volume meant that an attractively priced paper had to be used for the label and outer packaging. The gin is produced in a small town in Franconian Switzerland and is sold purely locally in the farm store of the small fruit farm.

Operation Flow

The fine feel of the velvety, smooth bottles with their fine structure is reminiscent of the feathers of an owl. The asymmetrical label design visually highlights the unconventional character.

Research

Not applicable

Inspiration

The packaging is inspired by handcrafted beer using design elements often seen in craft brewing, like the detailed image of a hop cone. This connects to the idea of quality and care in making the product, similar to how craft beers are made. The frosted glass bottle and metallic label add to this handmade feel, showing that the gin, like craft beer, is made with attention to detail and tradition.

Image Credits

Images: Photographer tm studios visuelle medien GmbH, 2024.

Project Overview

Iced Hop Gin Packaging has been a Bronze winner in the Packaging Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

 Award Logo
Bronze Recognition

Michael Held was recognized with the coveted Bronze A' Design Award in 2025, a testament to excellence of their work Iced Hop Gin Packaging.

Newsroom
Michael Held Newsroom

Michael Held Newsroom is your gateway to exploring acclaimed design and award-winning works.

You are currently viewing Media Showcase № 163667. Uncover the depth of Michael Held's achievements in their newsroom, featuring everything from high-res images to detailed interviews. You are here: Press Kit / Media Showcase 163667 about Iced Hop Gin. Additional content is available in Newsroom 358069.

Explore Now

Anti Sun Damage Series for Children Packaging
Anti Sun Damage Series for Children

Packaging for Hi!papa

Guangzhou good skin Technology Co., Ltd 2024 Agency Silver
Milk Baobab Baby Skin Care Packaging
Milk Baobab Baby Skin Care

Packaging for TAENAM H&H

Milk Baobab 2020 Enterprise Silver
Tongchuang Design Packaging
Tongchuang Design

Packaging for Shenzhen Technology University

Yongjun Chen 2021 Collaboration Bronze
The Rice of Friendship Packaging
The Rice of Friendship

Packaging for Zhimao Rice

Xiaoning You 2021 Professional Bronze
Wafers Lab Packaging
Wafers Lab

Packaging for Dodo Design Co., Ltd.

Dodo Design Co., Ltd. 2021 Agency Silver
Qishan Saozi Noodles Packaging
Qishan Saozi Noodles

Packaging for QIPINFU

Yong Huang 2025 Professional Bronze
Bel Gusto Packaging
Bel Gusto

Packaging for SOT F&D

Olha Takhtarova 2021 Professional Silver
Qinjianguo Packaging
Qinjianguo

Packaging for QINJIANGUO

Jonny Wang 2022 Agency Bronze
Snow Draft Beer Packaging
Snow Draft Beer

Packaging for CHINA RESOURCES SNOW BREWERIES

China Resources Snow Breweries 2023 Enterprise Golden
Moutai Shengyue Flying Fairy Packaging
Moutai Shengyue Flying Fairy

Packaging for Kweichow Moutai Co.,Ltd.

Yingsong Brand Design (Shenzhen) Co, Ltd 2025 Agency Golden
Miltos Botchan Ressha Packaging
Miltos Botchan Ressha

Packaging for Miltos

Yuta Takahashi 2021 Professional Golden
Mahjong Lucky Coffee Packaging
Mahjong Lucky Coffee

Packaging for Shenzhen Technology Unversity

Wenduan Su 2025 Emergent Bronze
Create Newsroom
Create Your Newsroom

Establishing your own newsroom is a strategic move to effectively communicate your designs to a targeted audience of journalists and media editors. This direct channel enhances your visibility, significantly increasing your chances of being published and featured across a wide range of media platforms, from magazines and newspapers to journals and online media. Take the first step towards amplifying your reach and influence in the design community.

Create Media Account
Create Account to Unlock Exclusive Resources
  • High-resolution images for your stories
  • Ready-to-publish press kits
  • Access to exclusive content

Quick sign-up. Instant access. Elevate your reporting now.

Create Newsroom
Submit Your Design

Submit your design and seize the opportunity to be featured across a global stage. Gain exposure by connecting your work with our extensive network of journalists and leading media outlets. Start your journey to worldwide recognition today.

Launch Your Newsroom

Create a newsroom for direct access to journalists, making your designs easier to publish and feature.

Create Your Newsroom

Featured Now

Design of the Day
DESIGN OF THE DAY
Design Team of the Day
DESIGN TEAM OF THE DAY
Design Legend of the Day
DESIGN LEGEND OF THE DAY
Design Highlight of the Day
HIGHLIGHT OF THE DAY
Design Interview of the Day
DESIGN INTERVIEW OF THE DAY
Designer of the Day
DESIGNER OF THE DAY