Menhao Tea
Archival Collection Case for Shenzhen Chushan Design Culture Group Co., Ltd.
Inspired by 19th-century botanical archives, this system reengineers tea evaluation through scientific visualization. A biological phylogenetic tree maps six tea categories with craft-tea terroir coordinates, processing timelines, and flavor matrices, establishing an academic archival framework. The archival case employs bronze hot foil stamping for botanical motifs and silver parameter indicators, while the cotton cord closure system recreates document retrieval rituals. Tactile interaction enhances historical research dimensions.
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Menhao Tea by Menghao Zeng
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Archival Collection Case by Menghao Zeng
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Menghao Zeng Menhao Tea
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Menghao Zeng Archival Collection Case
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Shenzhen Chushan Design Culture Group Co Ltd Brand Logo
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Unique Properties
This innovative system visualizes tea cultivation through biological phylogenetic trees, mapping six major tea categories with terroir coordinates, craft evolution timelines, and flavor matrices. The archival case uses washable kraft paper for extended utility, resonating with academic aesthetics in study environments. Each inner capsule details geo-coordinates, tree age, and processing parameters, synchronized with a traceable quality DB to empower scientific tea selection for Menhao Tea.
Tags
Archive, Tea, Pu'er, Philosophy, Theory
Production Technology
The closure system with cotton cord reinforcement and washable kraft paper enables sustainable reuse cycles. Bronze gold hot foil stamping creates tea-branch motifs as visual anchors, complemented by silver foil parameter indicators and tactile sticker overlays that enhance visual hierarchy - establishing an archival-grade gift system balancing academic rigor and modern aesthetics for Menhao Tea.
Design Challenge
By integrating archival design elements and heritage materials, this system transforms tea selection from sensory intuition to data-driven decisions, shifting Menghao Tea culture from ambiguous traditions to measurable quality benchmarks.
Project Duration
The project was launched in Shenzhen, China in November 2024 and fully implemented by January 2025.
Operation Flow
The archival cord-sealed closure system transforms each unboxing into tactile document retrieval ritual. This material narrative bridges historical tea research with contemporary consumption scenarios, creating sensorial archive access points for Menhao Tea.
Research
The research aims to establish a scientific decision-making model for tea consumption through dual approaches: visual semiotic translation and material lifecycle testing . By quantifying intangible heritage techniques into measurable craft parameters, this initiative demystifies tea culture while innovating an archival paradigm for consumer goods.
Inspiration
Inspired by 19th-century botanical archives, this system decodes tea evaluation through scientific visual metrics. Chromatic scales, quantified flavor indicators , and origin traceability codes replace ambiguous descriptors like "mellow sweetness", constructing a verifiable decision-making framework for Menhao Tea selection.
Image Credits
Image : Photographer Wang yue, Menhao Tea , 2024.
Project Overview
Menhao Tea Archival Collection Case has been a Golden winner in the Packaging Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Golden Recognition
Menghao Zeng was recognized with the coveted Golden A' Design Award in 2025, a testament to excellence of their work Menhao Tea Archival Collection Case.
Menghao Zeng Press Releases
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