Nuscents
Kaleidoscope Lipstick for SHANGHAI YOUFEI COSMETICS CO., LTD.
This product is a bold attempt to innovate and develop the packaging structure of makeup products! Bringing new ideas and directions for the design and development of makeup products. This product fits the 'Crossover design' product that young people love to communicate with interest and emotion. It can promote the development of the entire cosmetics industry in terms of brand culture, product function, environmental protection, and technological innovation. This product has won patents in China and the United States, as well as design awards in China and the United States!
Download Press Kit № 115479
Download Press Kit № 115479 Kaleidoscope Lipstick for SHANGHAI YOUFEI COSMETICS CO., LTD. by KE,EN to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Nuscents by KE EN
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Kaleidoscope Lipstick by KE EN
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KE EN Nuscents
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KE EN Kaleidoscope Lipstick
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SHANGHAI YOUFEI COSMETICS CO LTD Brand Logo
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Nuscents Kaleidoscope Lipstick Press Releases
Press releases for Nuscents are now accessible in these languages: English.
Nuscents Kaleidoscope Lipstick Media Articles
Explore our ready-to-use articles on Nuscents, available in multiple languages: Hindi, Arabic (Standard), Chinese (Mandarin), Turkish, Spanish, Indonesian, Portuguese, Japanese, Korean, Russian, English, Italian, German, French and Dutch, for your feature stories.
Unique Properties
Innovative application of cross-border packaging design, Design features: 1. Cultural innovation; 2.Functional innovation; 3.Environmental protection; 4. Technological innovation. The moment the Kaleidoscope lipstick is opened, it is separated into two products, "The lipstick belongs to the mum, and the Kaleidoscope belongs to the kid!" This product is a gift between mum and kid, as well as a gift between friends, lovers and relatives! This is a product warm your heart!
Tags
Kaleidoscope, lipstick, dream, beauty, crossover design
Production Technology
The two products of lipstick and kaleidoscope are combined through innovative design and technology. The product structure stability problem, the collision problem between the glass material and the lipstick tube, and the heat preservation problem were solved.
Design Challenge
Difficulty 1: How to create and find an intermediate that can express the brand concept of "dream and beauty". Difficulty 2: What kind of packaging can contain the common emotions of people under multiculturalism and resonate with most people?
Project Duration
The project started in Shanghai in January 2019 and was completed in Shanghai in October 2019. It was listed on the Chinese market in December 2019.
Operation Flow
1. Using a kaleidoscope as the outer packaging of the long lipstick, the two products are combined. 2. Open the top cover of the kaleidoscope to take out the built-in long lipstick. (See Figure 2) 3. Take out the long lipstick, put back the top cap of the kaleidoscope, and the kaleidoscope can be used again.
Research
This product is a bold attempt to innovate and develop the packaging structure of makeup products! Bringing new ideas and directions for the design and development of makeup products. This product fits the "cross-border" product that young people love to communicate with interest and emotion. It can promote the development of the entire cosmetics industry in terms of brand culture, product function, environmental protection, and technological innovation. This product Environmental protection: not easily discarded packaging, greatly ease the waste generation, and has been put into the commodity market!
Inspiration
The inspiration comes from people is yearning for dreams and beauty. The kaleidoscope represents everyone is longing for beauty and dreams in childhood, while lipstick is people is pursuit of beauty after they grow up. Organically blending beauty and dreams, a single product has more functions!
Project Overview
Nuscents Kaleidoscope Lipstick has been a Iron winner in the Packaging Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Image Credits
For design images and photos please credit KE,EN.
Iron Recognition
KE,EN was recognized with the coveted Iron A' Design Award in 2021, a testament to excellence of their work Nuscents Kaleidoscope Lipstick.
KE,EN Press Releases
Discover KE,EN's journey through our press releases, available for all press members and journalists to use without restrictions. Now available: Immediate access to 3 press releases for journalists.
Introducing Nuscents: The Innovative Kaleidoscope Lipstick by KE,EN
KE,EN unveils Nuscents, a groundbreaking kaleidoscope lipstick that blends beauty and dreams into a single product, representing a unique gift between loved ones and a cultural innovation in the cosmetics industry.
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