BonBonne Nuit

Candy Packaging for Ka Wai (Rae), Tsun

The concept behind BonBonne Nuit is to let their customers to have a taste of their own lucid dreams. In French, bon bon means candy, and bonne Nuit means good night. Therefore, the two French words combined together become the brand name, BonBonne Nuit. The design of the packages uses a montage style that brings together surrealistic elements. Since lucid dreams are controllable, the stories of each package are suggestive of the desires people most likely would have. Moreover, the conceptual names of each product are meant to trigger imaginative sceneries in customers' heads.

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Download Press Kit № 118219 Candy Packaging for Ka Wai (Rae), Tsun by Ka Wai Tsun to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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BonBonne Nuit by Ka Wai Tsun

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Candy Packaging by Ka Wai Tsun

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Ka Wai Tsun BonBonne Nuit

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Ka Wai Tsun Candy Packaging

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Ka Wai Tsun Designer Portrait Photo

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Ka Wai Rae TsunBrand Logo

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BonBonne Nuit Candy Packaging Press Releases

Discover our press releases for BonBonne Nuit available in the following languages: English.

BonBonne Nuit Candy Packaging Media Articles

For immediate use: BonBonne Nuit articles, available in languages such as French, Portuguese, Spanish, Korean, Japanese, Russian, English, Hindi, Indonesian, German, Arabic (Standard), Turkish, Chinese (Mandarin), Italian and Dutch, to enrich your content.

Unique Properties

In order to fully bring out the concept, imagination is key. The design of the packages uses a montage style that brings together surrealistic elements. Since lucid dreams are controllable, the stories of each package are suggestive of the desires people most likely would have. Moreover, the conceptual names of each product are meant to trigger imaginative sceneries in customers’ heads.

Tags

Food packaging, Design, Collage, Photoshop, Surrealism, Quirky, Dreamy, Colourful, Candy, Lucid Dream

Production Technology

To construct a unique collage, photoshop was used to create the tone, colour, and mixture of images.

Design Challenge

The biggest challenge of the design process was to come up with the best way to create a design that leads the viewer to visualise the scenery by only looking at each package. The combination of collaged images, as well as the subtle tone and colour changes, complete the whole design.

Project Duration

BonBonne Nuit was created and finished in March 2020 in Vancouver.

Operation Flow

Three pouches, three mini round boxes and two rectangular handle boxes, each with various special flavours of sweets.

Research

During the research, the key purpose was to look for what kind of design approach would ideally lead users to imagine what they see on the package, as if they were the protagonist of the dream. Illustrating was considered at the beginning to present each dream. This way, though, might feel lack of realism and make it difficult for users to build a connection. Therefore, after considerations, photoshop was chosen to create collages of different elements to finalise the designs of the packages.

Inspiration

There are always setbacks in life, and sometimes lucid dreams are the only place to get comfort and where dreamers can freely control. The concept behind this shop is to let their customers to have a taste of their own lucid dreams. In French, bon bon means candy, and bonne nuit means good night. Therefore, the two French words combined together become the brand name, BonBonne Nuit.

Project Overview

BonBonne Nuit Candy Packaging has been a Iron winner in the Packaging Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Image Credits

For design images and photos please credit Ka Wai Tsun.

Iron Recognition

Ka Wai Tsun was recognized with the coveted Iron A' Design Award in 2021, a testament to excellence of their work BonBonne Nuit Candy Packaging.

Ka Wai Tsun Press Releases

Explore the world of Ka Wai Tsun through our press releases, designed for media members to use freely and enrich your content. Journalists can access 1 press releases immediately, ready for your use.

BonBonne Nuit: A Surreal Candy Packaging Experience

Introducing BonBonne Nuit, a whimsical candy packaging concept designed by Ka Wai Tsun, offering customers a taste of their own lucid dreams through surrealistic elements and imaginative storytelling.

Ka Wai Tsun Newsroom

Ka Wai Tsun Newsroom is your gateway to exploring acclaimed design and award-winning works.