Bird Feeder Cereal Pack
Co-Grain

Bird Feeder Cereal Pack for Co-Grain

Co-Grain is an innovative grain package that provides a solution to grain waste through package optimization. Users can turn the package into a bird feeder and invite birds to share any leftover grain. This design promotes sustainability, reduces food waste, and encourages bird conservation. By providing a practical and fun solution, Co-Grain offers a way for people to reduce waste and live in harmony with nature.

Lide Ma 2023 Collective Bronze Press Kit № 150157

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Download Press Kit № 150157 Bird Feeder Cereal Pack for Co-Grain by Lide Ma to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Co Grain by Lide Ma
Co Grain by Lide Ma

Download 1800 Pixels JPEG Image.

Utilize this 1800-pixel image at 300 DPI for sharp, detailed prints up to 6 inches. When your narrative requires larger images, deploying it at 150 DPI allows for clear, impactful visuals up to 12 inches. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. Acknowledgements for photographs are in the Image Credits Section.

Bird Feeder Cereal Pack by Lide Ma
Bird Feeder Cereal Pack by Lide Ma

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. To identify photo contributors, visit the Image Credits Section.

Lide Ma Co Grain
Lide Ma Co Grain

Download 1800 Pixels JPEG Image.

Utilize this 1800-pixel image at 300 DPI for sharp, detailed prints up to 6 inches. When your narrative requires larger images, deploying it at 150 DPI allows for clear, impactful visuals up to 12 inches. Unlock high-res, watermark-free images with press accreditation, or instantly download a low-res version today. Image Credits Section holds all necessary photo accreditation details.

Lide Ma Bird Feeder Cereal Pack
Lide Ma Bird Feeder Cereal Pack

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Press accreditation offers watermark-free high-res downloads. For immediate needs, low-res images are ready now. Photo credits are listed in the Image Credits Section.

Lide Ma Design Team Photo
Lide Ma Design Team Photo

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. Unlock high-res, watermark-free images with press accreditation, or instantly download a low-res version today. Please check the Image Credits Section for photo acknowledgements.

Co GrainBrand Logo
Co GrainBrand Logo

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. Acknowledgements for photographs are in the Image Credits Section.

Design Newswire
Co-Grain Bird Feeder Cereal Pack Press Releases

Access press releases crafted for Co-Grain in these languages: English.


Press Kit
Co-Grain Bird Feeder Cereal Pack Media Articles

Utilize our prepared articles to feature Co-Grain, available in the languages: German, Turkish, Korean, Arabic (Standard), Japanese, Russian, Chinese (Mandarin), English, French, Spanish, Italian, Indonesian, Hindi, Dutch and Portuguese.


Unique Properties

Co-Grain is an innovative cereal package. We wanted to give a new possibility to the package. When people buy the cereal and come home, if they can't finish it within the expiration date, they can transform the package into a simple bird feeder by following the instructions in the instructions and place it in a wooded area near your home, a park, or other places frequented by birds to provide them with some of your leftover cereal.

Tags

cereal packaging, bird feeders,Packaging Design,recycling, sustainable, green design, human-bird symbiosis, birds, cereals

Production Technology

Co-Grain is a cardboard made of high-strength kraft paper, printed with packaging patterns and text, coated on the surface, then cut into sheets by die-cutting machines, followed by gluing and forming and pressing, and finally assembled into a complete grain package by adding the appropriate amount of grain and sealing it according to the quantity.

Design Challenge

During the design of the package, we found it difficult to satisfy the need to combine the structure of the bird feeder with the cereal package without increasing the cost of the cereal package. It was a big challenge for us to implement a platform for the birds to stand in the structure of the cereal package.

Project Duration

The project started in Hangzhou on January 2, 2023 and the research was conducted in Hangzhou on January 4, 2023 and ended in Hangzhou on January 17, 2023.

Operation Flow

This product is divided into internal and external structure, through a simple deformation of the cereal box into a bird feeder, to complete the conversion of cereal packaging to bird feeders requires a total of four steps: 1. pull open the tear ring at the top of the package to form a lanyard part hanging on the tree 2. tear the bottom of the cereal package along the dotted line detachable part, and snap out the bottom of the empty space 3. insert the bottom bracket into the groove to form a bird feeding standing 4. Finally, tear open the inner tear to provide a feeding opening for the birds.

Research

We conducted extensive research on household cereal purchases and waste, the impact of urbanization on birds, and the coexistence of humans and urban birds. Through user interviews, user profiling, user journey maps and other design tools, we identified a design direction to use cereal packaging to address human cereal waste and promote urban bird survival. Our solution is Co-Grain, a cereal package that doubles as a bird feeder, promoting cereal sharing and coexistence between humans and birds.

Inspiration

We found that we would stock up on grains at home that we couldn't finish within their shelf life. While disposing of these wasted grains, I saw some birds eating the grains I had discarded, and I began to think about how difficult it is for birds to forage for food in the city in an era of rapid urbanization. Can we humans share the grains with the birds so that we can reduce the waste of grains, protect the birds and help them forage for food.

Project Overview

Co-Grain Bird Feeder Cereal Pack has been a Bronze winner in the Packaging Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Image Credits

For design images and photos please credit Lide Ma.

Lide Ma Design Team Photo Award Logo
Bronze Recognition

Lide Ma was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Co-Grain Bird Feeder Cereal Pack.

DesignPRWire
Lide Ma Press Releases

Journalists and media members can enrich their content with our press releases on Lide Ma, available for free use. Instantly access 1 press releases, available exclusively for journalists.


Introducing Co-Grain: A Sustainable Solution for Human-Bird Symbiosis

Designer Lide Ma Unveils Co-Grain, a Cereal Package-Turned Bird Feeder


Lide Ma Design Team Photo
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