Bird Feeder Cereal Pack
Co-Grain

Bird Feeder Cereal Pack for Co-Grain

Co-Grain is an innovative grain package that provides a solution to grain waste through package optimization. Users can turn the package into a bird feeder and invite birds to share any leftover grain. This design promotes sustainability, reduces food waste, and encourages bird conservation. By providing a practical and fun solution, Co-Grain offers a way for people to reduce waste and live in harmony with nature.

Lide Ma 2023 Collective Bronze Press Kit № 150157

Download Press Kit № 150157

Download Press Kit № 150157 Bird Feeder Cereal Pack for Co-Grain by Lide Ma to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Co Grain by Lide Ma
Co Grain by Lide Ma

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Bird Feeder Cereal Pack by Lide Ma
Bird Feeder Cereal Pack by Lide Ma

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Lide Ma Co Grain
Lide Ma Co Grain

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. For photo credit information, refer to the Image Credits Section.

Lide Ma Bird Feeder Cereal Pack
Lide Ma Bird Feeder Cereal Pack

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. Press accreditation unlocks high-res images without watermarks. Need something now? Download a low-res image instantly. Image Credits Section holds all necessary photo accreditation details.

Lide Ma Design Team Photo
Lide Ma Design Team Photo

Download 1800 Pixels JPEG Image.

Utilize this 1800-pixel image at 300 DPI for sharp, detailed prints up to 6 inches. When your narrative requires larger images, deploying it at 150 DPI allows for clear, impactful visuals up to 12 inches. With press accreditation, enjoy watermark-free, high-res downloads. Low-res images are available immediately for all. Details on photo contributions are located in the Image Credits Section.

Co GrainBrand Logo
Co GrainBrand Logo

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. Image attributions can be found in the Image Credits Section.

Design Newswire
Co-Grain Bird Feeder Cereal Pack Press Releases

Our Co-Grain press releases are ready in languages: English, for your convenience.


Press Kit
Co-Grain Bird Feeder Cereal Pack Media Articles

Our articles on Co-Grain, prepared for immediate use, are offered in several languages, including German, Turkish, Korean, Arabic (Standard), Japanese, Russian, Chinese (Mandarin), English, French, Spanish, Italian, Indonesian, Hindi, Dutch and Portuguese.


Unique Properties

Co-Grain is an innovative cereal package. We wanted to give a new possibility to the package. When people buy the cereal and come home, if they can't finish it within the expiration date, they can transform the package into a simple bird feeder by following the instructions in the instructions and place it in a wooded area near your home, a park, or other places frequented by birds to provide them with some of your leftover cereal.

Tags

cereal packaging, bird feeders,Packaging Design,recycling, sustainable, green design, human-bird symbiosis, birds, cereals

Production Technology

Co-Grain is a cardboard made of high-strength kraft paper, printed with packaging patterns and text, coated on the surface, then cut into sheets by die-cutting machines, followed by gluing and forming and pressing, and finally assembled into a complete grain package by adding the appropriate amount of grain and sealing it according to the quantity.

Design Challenge

During the design of the package, we found it difficult to satisfy the need to combine the structure of the bird feeder with the cereal package without increasing the cost of the cereal package. It was a big challenge for us to implement a platform for the birds to stand in the structure of the cereal package.

Project Duration

The project started in Hangzhou on January 2, 2023 and the research was conducted in Hangzhou on January 4, 2023 and ended in Hangzhou on January 17, 2023.

Operation Flow

This product is divided into internal and external structure, through a simple deformation of the cereal box into a bird feeder, to complete the conversion of cereal packaging to bird feeders requires a total of four steps: 1. pull open the tear ring at the top of the package to form a lanyard part hanging on the tree 2. tear the bottom of the cereal package along the dotted line detachable part, and snap out the bottom of the empty space 3. insert the bottom bracket into the groove to form a bird feeding standing 4. Finally, tear open the inner tear to provide a feeding opening for the birds.

Research

We conducted extensive research on household cereal purchases and waste, the impact of urbanization on birds, and the coexistence of humans and urban birds. Through user interviews, user profiling, user journey maps and other design tools, we identified a design direction to use cereal packaging to address human cereal waste and promote urban bird survival. Our solution is Co-Grain, a cereal package that doubles as a bird feeder, promoting cereal sharing and coexistence between humans and birds.

Inspiration

We found that we would stock up on grains at home that we couldn't finish within their shelf life. While disposing of these wasted grains, I saw some birds eating the grains I had discarded, and I began to think about how difficult it is for birds to forage for food in the city in an era of rapid urbanization. Can we humans share the grains with the birds so that we can reduce the waste of grains, protect the birds and help them forage for food.

Project Overview

Co-Grain Bird Feeder Cereal Pack has been a Bronze winner in the Packaging Design award category in the year 2022 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Image Credits

For design images and photos please credit Lide Ma.

Lide Ma Design Team Photo Award Logo
Bronze Recognition

Lide Ma was recognized with the coveted Bronze A' Design Award in 2023, a testament to excellence of their work Co-Grain Bird Feeder Cereal Pack.

DesignPRWire
Lide Ma Press Releases

Attention press members and journalists: We offer a collection of press releases on Lide Ma and their notable work, available for your unrestricted use. Available now: 1 press releases ready for immediate access by journalists.


Introducing Co-Grain: A Sustainable Solution for Human-Bird Symbiosis

Designer Lide Ma Unveils Co-Grain, a Cereal Package-Turned Bird Feeder


Lide Ma Design Team Photo
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