Mua Yik Hand-Picked Series

Tea Bag Packaging for Mua Yik Tea

This design introduces an innovative gift box opening experience, enhancing the user's first interaction. Inside, hand picked high mountain tea leaves are carefully selected, with three leaves in one heart, packaged in tea bags for a luxurious tea experience. The design prioritizes convenience while maintaining sophistication. Eco friendly, fully biodegradable packaging aligns with sustainability goals and supports SDGs. Each tea product features unique, energy representing designs, connecting the user to nature and offering both elegance and functionality.

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Download Press Kit № 165641 Tea Bag Packaging for Mua Yik Tea by Mua Yik Tea to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Mua Yik Hand Picked Series by Mua Yik Tea

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Tea Bag Packaging by Mua Yik Tea

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Mua Yik Tea Mua Yik Hand Picked Series

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Mua Yik Tea Tea Bag Packaging

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Mua Yik TeaBrand Logo

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Unique Properties

With tea energy as the theme, the abstract brushstrokes and colors are integrated into the pattern to reflect the nourishment of the mountains and forests in each tea product. From a leaf to a cup of tea, the essence of tea and the earth is maintained in both the logo design and the packaging design. The design of the box is based on a light and elegant vision, representing the anticipation and healing feeling before receiving the gift box and enjoying the tea.

Tags

Beverages Packaging, muayiktea, whole-leaf, teabag, natural

Production Technology

Presented in a gift box with 20 tea bags inside. The design of the box is elegant and elegant, with the waist cover presenting each tea item, making it easy for users to choose their favorite items. Each icon on the box is designed in a tear-open format, allowing users to enjoy the healthy ritual of opening the gift. The printing of the gift box is planned to use environmentally friendly soy ink, and the paper is mainly made of environmentally friendly recycled paper. We minimize the use of plastic wrapping materials in the package delivery process. This is in line with the SDGs, the concept of sustainable management.

Design Challenge

The creative challenge in this project was designing an interactive, sustainable tea bag gift box that balances user engagement with eco-friendly materials. Overcoming obstacles like sourcing biodegradable materials without compromising durability was a key issue.

Project Duration

The project started in May 2024 in Taiwan and finished in October 2024 in Taiwan. Plan to launch in 2025.

Operation Flow

This tea bag gift box operates by allowing the user to tear open the outer packaging for an interactive experience. The box transforms from a sealed container to a revealed set of tea bags. Key frames include opening the box, revealing the contents, and using the tea bags. It delivers better results by using eco-friendly materials, enhancing sustainability, and offering an enjoyable unboxing experience, which makes it more engaging and appealing to environmentally-conscious consumers.

Research

The research behind this design was a qualitative study aimed at understanding user interaction with sustainable packaging. The objective was to explore how packaging could enhance user experience while being eco-friendly. The methodology included interviews, surveys, and prototype testing. Data collection was through user feedback, observational studies, and prototype testing. Participants included 15 eco-conscious consumers. The results showed high satisfaction with interactive and sustainable packaging, leading to better engagement. This research impacts businesses by emphasizing eco-friendly designs, and enhances society’s shift towards sustainability, influencing design trends to prioritize user experience and environmental impact.

Inspiration

Hand-picked tea bags are combined with gift boxes to let tasters experience the craftsmanship and convey the message that each tea product records the complete cycle of goodness from tea growing, harvesting to packaging design and caring the earth. Hand-picked high mountain tea with no added flavors, combined with energy and flavor, is designed to add a sense of healing to the tea-drinking atmosphere. Hand-picked tea gift box is the beginning of a healing energy for everyone who receives it.

Project Overview

Mua Yik Hand-Picked Series Tea Bag Packaging has been a Iron winner in the Packaging Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Image Credits

For design images and photos please credit Mua Yik Tea.

Iron Recognition

Mua Yik Tea was recognized with the coveted Iron A' Design Award in 2025, a testament to excellence of their work Mua Yik Hand-Picked Series Tea Bag Packaging.

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