Wine Packaging
Rosé

Wine Packaging for Concha y Toro

The design of the Rose label is feminine and elegant, the leaves of the vineyards are related to an exquisite pale damask color. Its color also interprets the fresh and delicate notes of grapefruit and melon, in addition to subtle floral aromas. Nature and its fruits, the leaves of the vines that get tangled up like the tendrils around the text are part of the aesthetic language of this packaging. The label is kindly assembled with a bottle with a feminine conicity and an elegant neck.

Ximena Ureta 2020 Professional Bronze Press Kit № 101247

Download Press Kit № 101247

Download Press Kit № 101247 Wine Packaging for Concha y Toro by Ximena Ureta to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Rose by Ximena Ureta
Rose by Ximena Ureta

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. High-res, no watermark images await those with press accreditation. For instant access, download a low-res version. Image Credits Section holds all necessary photo accreditation details.

Wine Packaging by Ximena Ureta
Wine Packaging by Ximena Ureta

Download 1800 Pixels JPEG Image.

Leverage the high resolution of this 1800-pixel image for detailed, vibrant prints. At 300 DPI, it's ideal for up to 6 inches; at 150 DPI, it scales beautifully to 12 inches. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. For attribution details, see the Image Credits Section.

Ximena Ureta Rose
Ximena Ureta Rose

Download 1800 Pixels JPEG Image.

This 1800-pixel image adapts to your print needs: sharp and detailed at 6 inches with 300 DPI, it transitions smoothly to 12 inches at 150 DPI, preserving visual quality. Press accreditation unlocks high-res images without watermarks. Need something now? Download a low-res image instantly. For attribution details, see the Image Credits Section.

Ximena Ureta Wine Packaging
Ximena Ureta Wine Packaging

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. Details on photo contributions are located in the Image Credits Section.

Ximena Ureta Designer Portrait Photo
Ximena Ureta Designer Portrait Photo

Download 1800 Pixels JPEG Image.

Maximize the potential of this 1800-pixel image: at 300 DPI, it delivers exceptional detail up to 6 inches, while at 150 DPI, it offers clarity for prints up to 12 inches. Press credentials grant access to download high-res, watermark-free images. Alternatively, download a low-res version instantly. Photo credits are listed in the Image Credits Section.

Concha y ToroBrand Logo
Concha y ToroBrand Logo

Download 1800 Pixels JPEG Image.

Leverage the high resolution of this 1800-pixel image for detailed, vibrant prints. At 300 DPI, it's ideal for up to 6 inches; at 150 DPI, it scales beautifully to 12 inches. Download watermark-free, high-res images with your press credentials, or opt for an immediate low-res download. Consult the Image Credits Section for information on photo credits.

Design Newswire
Rosé Wine Packaging Press Releases

For Rosé, we offer press releases in multiple languages, including: English.


Press Kit
Rosé Wine Packaging Media Articles

Access our collection of Rosé articles, ready for use and offered in languages: Turkish, Arabic (Standard), Korean, Japanese, Russian, Dutch, Hindi, Indonesian, Chinese (Mandarin), Italian, German, French, Portuguese, Spanish and English.


Unique Properties

It is a delicate and feminine design, which comes to meet the world trend in consumption of Rose led by women. The function of this product is to strengthen their complicity, and connect them with life’s simple and special moments, in order to foster the enjoyment of a young community. Its consumers are single professional women, who live on their own and like to have new experiences with easy drinking wines. This Rose is pioneering its category in Chile, launching in a small size of 375 ml.

Tags

wine label, packaging, design, label, wine, concha y toro, ximena ureta

Production Technology

Printed on Aconcagua Martele paper 89 grs / m2, in 5 special colors, in Digital Offset with gold-foil, black-foil, relief and bas-relief finishings.

Design Challenge

We researched different Rose packagings around the world, to produce a unique and original design among products of the same Rose vine, whose target group were also women from different countries.

Project Duration

This project started in November 2018 in Santiago of Chile and finished in March 2019.

Operation Flow

Its consumers are single professional women, who live on their own and like to have new experiences with easy drinking wines. This product is usually consumed cold, and it is ideal to accompany as an appetizer. It has perfect pairing with cheeses as well as light entrees and fresh salads.

Research

The Rose de Concha y Toro label conveys elegance and femininity. It was harvested in 2019, its origin is 79% of Itata and 21% of the Central Valley of Chile, it contains in its strains, 76% of Cinsault, 9% of Carmenere, 9% of Syrah and 3% of Garnacha It was bottled in June 2019. Its soil is clay loam type, granitic colluvial, and very good permeability; of an exquisite pale damask color with strawberry aroma, and delicate notes of grapefruit and melon, in addition to subtle floral aromas.

Inspiration

The Rose packaging for Concha y Toro is inspired by the delicacy of roses, petals, and their fragrance. By spring, the freshness of its colors, and the subtlety of fruity notes, such as grapefruit, pomegranate and melon. By vineyards and their leaves. By nature. By the tranquility evoked by the last shades with which the clouds and the sea are dyed in the evening. Its inspiration is elegant, soft and feminine.

Image Credits

Diego Agurto

Project Overview

Rosé Wine Packaging has been a Bronze winner in the Packaging Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Ximena Ureta Designer Portrait Photo Award Logo
Bronze Recognition

Ximena Ureta was recognized with the coveted Bronze A' Design Award in 2020, a testament to excellence of their work Rosé Wine Packaging.

DesignPRWire
Ximena Ureta Press Releases

Discover Ximena Ureta's journey through our press releases, available for all press members and journalists to use without restrictions. 7 press releases are now available for immediate access by journalists.


Rosé: A Delicate and Feminine Wine Packaging Design by Ximena Ureta

Introducing Rosé, a delicately designed wine packaging by Ximena Ureta, inspired by the elegance and subtlety of roses and their fragrance, aimed at single professional women who appreciate the enjoyment of life's special moments.


Ximena Ureta Designer Portrait Photo
Ximena Ureta Newsroom

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