Fly By Jing

Packaging for Fly By Jing

Rooted in tradition but made for the way we eat today, Fly By Jing doesn’t conform to anyone else's notions of value, taste, and tradition and neither does the design. The packaging's boldness is incomparable to any other sauce on the market. Its elements, such as run-on sentences breaking down the brand, the unapologetic tone, and the striking color palette, all reflect Fly By Jing's values and purpose.

Download Press Kit № 130534

Download Press Kit № 130534 Packaging for Fly By Jing by Jing Gao, Jazlyn Patricio-Archer, DayJob to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Fly By Jing by Jing Gao Jazlyn Patricio Archer DayJob

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Packaging by Jing Gao Jazlyn Patricio Archer DayJob

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Jing Gao Jazlyn Patricio Archer DayJob Fly By Jing

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Jing Gao Jazlyn Patricio Archer DayJob Packaging

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Fly By JingBrand Logo

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Fly By Jing Packaging Press Releases

Press releases tailored for Fly By Jing are available in the languages: English.

Fly By Jing Packaging Media Articles

For immediate use: Fly By Jing articles, available in languages such as French, Dutch, German, Arabic (Standard), Turkish, Hindi, Korean, Indonesian, Japanese, Russian, Chinese (Mandarin), English, Italian, Portuguese and Spanish, to enrich your content.

Unique Properties

Rooted in tradition but made for the way we eat today, Fly By Jing doesn’t conform to anyone else’s notions of value, taste, and tradition - and neither does the design. The packaging's boldness is incomparable to any other sauce on the market. Its elements, such as run-on sentences breaking down the brand, the unapologetic tone, and the striking color palette, all reflect Fly By Jing's values and purpose.

Tags

Food, condiment, sauce, packaging, spicy, chili crisp, Sichuan, Chinese

Inspiration

The rebrand of FBJ was aligned with the "rebrand" of its founder, Jing. She founded Fly By Jing in 2018, inspired by the flavors of her hometown Chengdu and its popular ‘fly restaurants’ - soulful hole-in-the-wall eateries so good they attract diners like flies. Her journey in food has taken her from the streets of Chengdu to cities all over the world. Fly By Jing is the product of a journey of discovery and coming home to self.

Image Credits

All images / Photographer / Maria Be

Project Overview

Fly By Jing Packaging has been a Bronze winner in the Packaging Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Bronze Recognition

Jing Gao, Jazlyn Patricio-Archer, DayJob was recognized with the coveted Bronze A' Design Award in 2022, a testament to excellence of their work Fly By Jing Packaging.

Jing Gao, Jazlyn Patricio-Archer, DayJob Press Releases

Media members, dive into our press releases on Jing Gao, Jazlyn Patricio-Archer, DayJob's work, ready for you to use and enhance your journalistic content. Journalists can access 1 press releases immediately, ready for your use.

Fly By Jing Unveils Bold New Packaging Design

Fly By Jing's rebranding reflects the founder's journey and the brand's unapologetic values

Jing Gao, Jazlyn Patricio-Archer, DayJob Newsroom

Dive into Jing Gao, Jazlyn Patricio-Archer, DayJob Newsroom to explore celebrated designs and projects.