Shacheng 1976
Wine Packaging for Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.
Since Yuan Dynasty, Shacheng has been famous for winemaking, and Shacheng Winery is the birthplace of China's first bottle of dry white wine. The inspiration of this product is to commemorate this place, reflecting the change from selling products to selling culture. The metal oak inner plug can be unscrewed directly by hand without a corkscrew, which is convenient for repeated use.
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Shacheng 1976 by Lin Yibin
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Wine Packaging by Lin Yibin
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Lin Yibin Shacheng 1976
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Lin Yibin Wine Packaging
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Shenzhen Yulinjun Enterprise Image Planning Co Ltd Brand Logo
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Shacheng 1976 Wine Packaging Press Releases
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Shacheng 1976 Wine Packaging Media Articles
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Unique Properties
The packaging gives products more cultural connotations, and is a representative work of the combination of commercial ideas and cultural creativity. The cap of the bottle is designed with a combination of crown and diamonds, showing her nobleness.
Tags
Bottle, Packaging design, Wine, Chinese spirit
Production Technology
The cap of the bottle is designed with a combination of crown and diamonds, showing her nobleness. Two grape leaves are designed on the lower part of the bottle to wrap the bottle body, as if holding the wine in the palm of the hand, showing her preciousness, and also incorporating the concept of China's first bottle of dry white wine into it. The whole bottle body is painted with golden color, which reflects the glory of Shacheng as an important wine-making town and interprets the supreme sense of luxury.
Design Challenge
In a closed environment with higher temperatures, the air pressure in the wine bottle will increase, which will easily cause the oak cork to fly out and cause the wine to leak. The screw-top design of Shacheng 1976 tightens the outer cap and the bottle mouth, and the outer cap just supports the inner plug, preventing the inner plug from flying and preventing the leakage of wine.
Project Duration
Since Yuan Dynasty, Shacheng has been famous for winemaking, and Shacheng Winery is the birthplace of China's first bottle of dry white wine.
Operation Flow
The bottle cap adopts a combination of a screw-top design outer cap and a metal oak inner plug, and the inner plug can be easily pulled out without a wine opener. Regardless of whether the wine is drunk or not, the inner plug can be inserted back and the outer cover twisted back to maintain the overall perfection for collection and brand display.
Research
It is committed to digging out the connotation behind the product and telling an evocative story. The packaging gives products more cultural connotations, and is a representative work of the combination of commercial ideas and cultural creativity.
Inspiration
The inspiration of this product is to commemorate this place, reflecting the change from selling products to selling culture. It is committed to digging out the connotation behind the product and telling an evocative story.
Image Credits
Shenzhen Yulinjun Enterprise Image Planning Co., Ltd. Lin Yibin
Project Overview
Shacheng 1976 Wine Packaging has been a Bronze winner in the Packaging Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Lin Yibin was recognized with the coveted Bronze A' Design Award in 2022, a testament to excellence of their work Shacheng 1976 Wine Packaging.
Lin Yibin Press Releases
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Shacheng 1976: A Cultural Tribute in Wine Packaging Design
Lin Yibin's Shacheng 1976 wine packaging commemorates the birthplace of China's first dry white wine, blending cultural connotations with commercial creativity.
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