Hocan Healthy
Corporate Identity for Guangzhou Cheung Ying Design Co., Ltd.
Hocan healthy mainly develops intelligent technology products around hydrogen health care. In the design of the logo, showing the change process between water and hydrogen in the form of positive and negative shapes, and skillfully expressing the industrial features of the brand. The logo can continuously switch between two-dimensional and three-dimensional in terms of changes in different materials and processes, but it always remains recognizable. Its flexible three-dimensional shape is full of vitality and possibility.
Download Press Kit № 137537
Download Press Kit № 137537 Corporate Identity for Guangzhou Cheung Ying Design Co., Ltd. by Guangzhou Cheung Ying Design Co., Ltd. to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Hocan Healthy by Guangzhou Cheung Ying Design Co Ltd
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Corporate Identity by Guangzhou Cheung Ying Design Co Ltd
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Guangzhou Cheung Ying Design Co Ltd Hocan Healthy
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Guangzhou Cheung Ying Design Co Ltd Corporate Identity
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Guangzhou Cheung Ying Design Co Ltd Brand Logo
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Hocan Healthy Corporate Identity Press Releases
Press resources for Hocan Healthy are offered in several languages: English.
Hocan Healthy Corporate Identity Media Articles
We provide articles ready for publication on Hocan Healthy, offered in several languages: Italian, German, French, Portuguese, Dutch, Chinese (Mandarin), Hindi, Korean, Indonesian, Japanese, Russian, Turkish, Arabic (Standard), English and Spanish.
Unique Properties
As a provider of hydrogen and oxygen health technology industry, the upgraded 'Hocan healthy' is concise, modern and full of technology in the overall visual effect. With the increasing role of three-dimensional dynamic aesthetics in conveying brand personality, not only does the logo become an image symbol of the coexistence of business and art, which highlights the brand personality, but also is more suitable for digital communication, and invisibly outputs a deeper brand awareness.
Tags
Logo, Branding, Visual Identity, Graphic Design, Interior Design
Production Technology
To create a consistent visual system, all the necessary PMS color codes were provided for printed and digital media. In addition, RAL equivalents of these colors and fabric colors were also selected for the interior space.
Design Challenge
The most challenging part of this project was to find a suitable design language to effectively visualize abstract ideas and interpret the temperament and connotation of the brand.
Project Duration
The project started in April 2021 in Guangzhou and finished in October 2021 in Guangzhou, and was exhibited in November 2021 in Guangzhou.
Operation Flow
The design creates a unified brand image system. Whether it is in the early stage, the design process, and the implementation, the brand spirit can run through, and it is inseparable from the strongest cooperation between design and craftsmanship. The new logo can continuously switch between two-dimensional and three-dimensional in terms of changes in different materials and processes, but it always remains recognizable. Its flexible three-dimensional shape is full of vitality and possibility.
Research
According to analysis, most of the brands in the same field are showing signs of disorder, slowness and weakness, and lack of brand awareness. Therefore, Hocan healthy has ushered in a comprehensive upgrade, and the new visual identity presents a three-dimensional form, establishing a strong visual anchor to describe the brand's belief in innovation and bringing consumers a modern and fresh visual experience.
Inspiration
Hocan healthy mainly develops intelligent technology products around 'hydrogen drinking water, hydrogen breathing and hydrogen health care'. In the design of the logo, we summarized the 'hydrogen molecule' into a more focused circle, showing the change process between water and hydrogen in the form of positive and negative shapes, and skillfully expressing the industrial features of the brand. Boldly use technology blue as the main color, and cooperate with three-dimensional modeling to make it significantly different from similar brands and increase consumer attention.
Project Overview
Hocan Healthy Corporate Identity has been a Bronze winner in the Graphics, Illustration and Visual Communication Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Image Credits
For design images and photos please credit Guangzhou Cheung Ying Design Co., Ltd..
Bronze Recognition
Guangzhou Cheung Ying Design Co., Ltd. was recognized with the coveted Bronze A' Design Award in 2022, a testament to excellence of their work Hocan Healthy Corporate Identity.
Guangzhou Cheung Ying Design Co., Ltd. Press Releases
We provide a series of press releases on Guangzhou Cheung Ying Design Co., Ltd. that journalists and press members can freely incorporate into their narratives. Instantly access 6 press releases, available exclusively for journalists.
Introducing Hocan Healthy: A Modern Corporate Identity Design by Guangzhou Cheung Ying Design Co., Ltd.
Guangzhou Cheung Ying Design Co., Ltd. unveils the innovative corporate identity design for Hocan Healthy, a provider of hydrogen and oxygen health technology products, showcasing a blend of technology and modern aesthetics. The project commenced in April 2021 and concluded in October 2021, with an exhibition in November 2021 in Guangzhou.
Guangzhou Cheung Ying Design Co., Ltd. Newsroom
Access Guangzhou Cheung Ying Design Co., Ltd. Newsroom for exclusive insights into distinguished design and laureled projects.
